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Grupo Modelo
Grupo Modelo is a large brewery in Mexico that exports beer to most countries of the world. Its export brands include ''Corona'', ''Modelo'', and '' Pacífico''. Grupo Modelo also brews brands that are intended solely for the domestic Mexican market and has exclusive rights in Mexico for the import and distribution of beer produced by Anheuser-Busch. Until the 1960s, Grupo Modelo used red poppy flowers in most of its advertising. On June 12, 2008, ''The Wall Street Journal'' stated that Anheuser-Busch InBev, which owned a non-controlling 50% stake in the company, might attempt to acquire the remaining 50%. On June 29, 2012, it was announced that Anheuser-Busch InBev would acquire the remaining 50% stake for an all-cash price of $20.1 billion. On January 31, 2013, the US Department of Justice filed an antitrust suit in an attempt to prevent the buyout. The matter was settled and the two companies merged in June 2013, with the transfer of all United States rights to Constellation ...
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Constellation Brands
Constellation Brands, Inc., a Fortune 500 company, is an American producer and marketer of beer, wine, and spirits. Constellation is the largest beer import company in the US, measured by sales, and has the third-largest market share (7.4 percent) of all major beer suppliers. It also has investments in medical and recreational cannabis. Based in Victor, New York, Constellation has about 40 facilities and approximately 9,000 employees. The company has more than 100 brands in its portfolio. Wine brands include Robert Mondavi, Kim Crawford, Meiomi, Simi Winery, Ruffino, and The Prisoner Wine Company. Constellation's beer portfolio includes imported brands such as Corona, Modelo Especial, Negra Modelo, and Pacífico, as well as American craft beer producer Funky Buddha. Spirits brands include Svedka Vodka, Casa Noble Tequila and High West Whiskey, Nelson's Green Brier Tennessee Whiskey. History Early days The company was established in 1945 by Marvin Sands in the Finger Lakes r ...
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Anheuser-Busch InBev
Anheuser-Busch InBev SA/NV, commonly known as AB InBev, is an American-Belgian multinational drink and brewing company based in Leuven, Belgium. AB InBev has a global functional management office in New York City, and regional headquarters in São Paulo, London, St. Louis, Mexico City, Bremen, Johannesburg and others. It has approximately 630 beer brands in 150 countries. AB InBev was formed through InBev (itself a merger between Interbrew from Belgium and AmBev from Brazil) acquiring Anheuser-Busch from the United States. In October 2015, Anheuser-Busch InBev announced a successful all-cash bid to acquire South African multinational competitor SABMiller; the merger was concluded in October 2016. It was the world's largest brewer even before the acquisition of SABMiller and is considered one of the largest fast-moving consumer goods companies in the world. The annual sales for the company in 2019 were US$52.3 billion; prior to the merger, ABInBev had realized US$45.5 b ...
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Mazatlán
Mazatlán () is a city in the Mexican state of Sinaloa. The city serves as the municipal seat for the surrounding ''municipio'', known as the Mazatlán Municipality. It is located at on the Pacific coast, across from the southernmost tip of the Baja California Peninsula. ''Mazatlán'' is a Nahuatl word meaning "place of deer". The city was founded in 1531 by an army of Spaniards and indigenous people. By the mid-19th century, a large group of immigrants arrived from Germany. Over time, Mazatlán developed into a commercial seaport, importing equipment for the nearby gold and silver mines. It served as the capital of Sinaloa from 1859 to 1873. The German settlers also influenced the local music, banda, with some genres being an alteration of Bavarian folk music. The settlers also established the Pacifico Brewery on March 14, 1900. Mazatlán has a rich culture and art community. In addition to the Angela Peralta Theater, Mazatlán has many galleries and artist's studios. ...
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Ultraviolet
Ultraviolet (UV) is a form of electromagnetic radiation with wavelength from 10 nanometer, nm (with a corresponding frequency around 30 Hertz, PHz) to 400 nm (750 Hertz, THz), shorter than that of visible light, but longer than X-rays. UV radiation is present in sunlight, and constitutes about 10% of the total electromagnetic radiation output from the Sun. It is also produced by electric arcs and specialized lights, such as mercury-vapor lamps, tanning lamps, and black lights. Although long-wavelength ultraviolet is not considered an ionizing radiation because its photons lack the energy to ionization, ionize atoms, it can cause chemical reactions and causes many substances to glow or fluorescence, fluoresce. Consequently, the chemical and biological effects of UV are greater than simple heating effects, and many practical applications of UV radiation derive from its interactions with organic molecules. Short-wave ultraviolet light damages DNA and sterilizes surf ...
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Lightstruck Beer
A beer bottle is a bottle designed as a container for beer. Such designs vary greatly in size and shape, but the glass commonly is brown or green to reduce spoilage from light, especially ultraviolet. The most widely established alternatives to glass containers for beer in retail sales are beverage cans and aluminium bottles; for larger volumes kegs are in common use. Bottling lines Bottling lines are production lines that fill beer into bottles on a large scale. The process is typically as follows: # Filling a bottle in a filling machine (''filler'') typically involves drawing beer from a holding tank # Capping the bottle, labeling it # Packing the bottles into cases or cartons Many smaller breweries send their bulk beer to large facilities for contract bottling—though some will bottle by hand. The first step in bottling beer is ''depalletising'', where the empty bottles are removed from the original packaging delivered from the manufacturer, so that individual bottles ma ...
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Draught Beer
Draught beer, also spelt draft, is beer served from a cask or keg rather than from a bottle or can. Draught beer served from a pressurised keg is also known as Name Until Joseph Bramah patented the beer engine in 1785, beer was served directly from the barrel and carried to the customer. The Old English ' ("carry; pull") developed into a series of related words including ''drag'', ''draw'', and ''draught''. By the time Bramah's beer pumps became popular, the use of the term ''draught'' to refer to the acts of serving or drinking beer was well established and transferred easily to beer served via the hand pumps. In time, the word came to be restricted to only such beer. The usual spelling is now "draught" in the United Kingdom, Ireland, Australia, and New Zealand and more commonly "draft" in North America, although it can be spelt either way. Regardless of spelling, the word is pronounced or depending on the region the speaker is from. Canned draught is beer served from a ...
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Heineken
Heineken Lager Beer ( nl, Heineken Pilsener), or simply Heineken () is a pale lager beer with 5% alcohol by volume produced by the Dutch brewing company Heineken N.V. Heineken beer is sold in a green bottle with a red star. History On 15 February 1864, Gerard Adriaan Heineken (1841–1893) bought De Hooiberg (The Haystack) brewery on the Nieuwezijds Achterburgwal canal in Amsterdam, a popular working class brand founded in 1592. In 1873 after hiring a Dr. Elion (student of Louis Pasteur) to develop Heineken a yeast for Bavarian bottom fermentation, the HBM (Heineken's Bierbrouwerij Maatschappij) was established, and the first Heineken brand beer was brewed. In 1875 Heineken won the Medaille D'Or at the International Maritime Exposition in Paris and it began to be shipped there regularly, after which Heineken sales topped 64,000 hectolitres (1.7 million U.S. gallons), making them the biggest beer exporter to France. In Heineken's early years, the beer won four awards: *''Med ...
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Pale Lager
Pale lager is a very pale-to-golden-colored lager beer with a well- attenuated body and a varying degree of noble hop bitterness. The brewing process for this beer developed in the mid-19th century, when Gabriel Sedlmayr took pale ale brewing and malt making techniques back to the Spaten Brewery in Germany and applied them to existing lagering methods, resulting in a less dark, red-colored beer. This technique was applied by Josef Groll, the famous Bavarian brewmaster, hired by Měšťanský pivovar in the city of Pilsen, Bohemia, Austria-Hungary (now Czech Republic) with local ingredients, resulting in the first pale lager Pilsner Urquell in 1842. The resulting Pilsner beers—pale-colored, lean and stable—gradually spread around the globe to become the most common form of beer consumed in the world today. History Bavarian brewers in the sixteenth century were required by law to brew beer only during the cooler months of the year. In order to have beer available dur ...
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Alcohol By Volume
Alcohol by volume (abbreviated as ABV, abv, or alc/vol) is a standard measure of how much alcohol (ethanol) is contained in a given volume of an alcoholic beverage (expressed as a volume percent). It is defined as the number of millilitres (mL) of pure ethanol present in of solution at . The number of millilitres of pure ethanol is the mass of the ethanol divided by its density at , which is . The ABV standard is used worldwide. The International Organization of Legal Metrology has tables of density of water–ethanol mixtures at different concentrations and temperatures. In some countries, e.g. France, alcohol by volume is often referred to as degrees Gay-Lussac (after the French chemist Joseph Louis Gay-Lussac), although there is a slight difference since the Gay-Lussac convention uses the International Standard Atmosphere value for temperature, . Volume change Mixing two solutions of alcohol of different strengths usually causes a change in volume. Mixing pure water with a ...
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Bottled Water
Bottled water is drinking water (e.g., well water, distilled water, mineral water, or spring water) packaged in plastic or glass water bottles. Bottled water may be carbonated or not. Sizes range from small single serving bottles to large carboys for water coolers. History Although vessels to bottle and transport water were part of the earliest human civilizations, bottling water began in the United Kingdom with the first water bottling at the Holy Well in 1622. The demand for bottled water was fueled in large part by the resurgence in spa-going and water therapy among Europeans and American colonists in the 17th and 18th centuries. 'Bristol Water' taken from the spa at Hotwells was one of the first drinking waters to be bottled and marketed widely. Daniel Defoe noted in 1724 that there were over 15 glass-houses in Bristol, "which are more than in London...and vast numbers of bottles are used for sending the water of the Hotwell not only over England but all over the world. ...
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Carlsberg Group
Carlsberg A/S (; ) is a Danish multinational brewer. Founded in 1847 by J. C. Jacobsen, the company's headquarters is in Copenhagen, Denmark. Since Jacobsen's death in 1887, the majority owner of the company has been the Carlsberg Foundation. The company's flagship brand is Carlsberg (named after Jacobsen's son Carl). Other brands include Tuborg, Kronenbourg, Somersby cider, Holsten, Neptun, Russia's best-selling beer Baltika, Belgian Grimbergen, Fix, one of Greece's oldest brands and more than 500 local beers. The company employs around 41,000 people, primarily in Western Europe, Russia and Asia. History Carlsberg was founded by J. C. Jacobsen, a philanthropist and avid art collector. With his fortune he amassed an art collection which is housed in the Ny Carlsberg Glyptotek in central Copenhagen. The first brew was finished on 10 November 1847, and the export of Carlsberg beer began in 1868 with the export of one barrel to Edinburgh, Scotland. Some of the company's o ...
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