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Grapenuts
Grape-Nuts is a brand of breakfast cereal made from flour, salt and dried yeast, developed in 1897 by C. W. Post, a former patient and later competitor of the 19th-century breakfast food innovator Dr. John Harvey Kellogg. Post's original product was baked as a rigid sheet, then broken into pieces and run through a coffee grinder. Marketing Grape-Nuts was initially marketed as a natural cereal that could enhance health and vitality, and as a "food for brain and nerve centres." Its lightweight and compact nature, nutritional value, and resistance to spoilage made it a popular food for exploration and expedition groups in the 1920s and 1930s. In World War II, Grape-Nuts was a component of the lightweight jungle ration used by some United States Armed Forces, U.S. and Allies of World War II, Allied Forces in wartime operations before 1944. A 1939 ad campaign by cartoonist Walter Hoban continued his ''Jerry on the Job'' comic strip in ''Woman's Day'' magazine and daily newspaper co ...
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Grapenuts Ad 1931
Grape-Nuts is a brand of breakfast cereal made from flour, salt and dried yeast, developed in 1897 by C. W. Post, a former patient and later competitor of the 19th-century breakfast food innovator Dr. John Harvey Kellogg. Post's original product was baked as a rigid sheet, then broken into pieces and run through a coffee grinder. Marketing Grape-Nuts was initially marketed as a natural cereal that could enhance health and vitality, and as a "food for brain and nerve centres." Its lightweight and compact nature, nutritional value, and resistance to spoilage made it a popular food for exploration and expedition groups in the 1920s and 1930s. In World War II, Grape-Nuts was a component of the lightweight jungle ration used by some U.S. and Allied Forces in wartime operations before 1944. A 1939 ad campaign by cartoonist Walter Hoban continued his ''Jerry on the Job'' comic strip in ''Woman's Day'' magazine and daily newspaper comics pages. General Foods also marketed Grape-Nuts ...
[...More Info...]      
[...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  



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