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Gita Lenz
Gita Lenz (October 1910–January 20, 2011) was an American born New York photographer whose imagery ranged from the humanist to the abstract. Personal life and early career Gita Lenz lived for more than sixty years in Greenwich Village on the corner of Carmine and 7th Avenue. She married twice; widowed by her first husband George Zoul’s death fighting Franco's forces in the Spanish Civil War, she married her second husband, Richard Lenz, in 1940 and divorced him eighteen months later. There were no children from either marriage. Now on her own, an amateur photographer in the 1940s, Lenz strove to find professional work from commercial and editorial clients and was quite successful through the 50s and 60s. Her subject matter was the city and the urban life and environment around her with social documentary, reminiscent of that by Walker Evans and Helen Levitt, being her initial focus before an interest in abstraction emerged. It was her fine art photography that brought her ...
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Humanist Photography
Humanist Photography, also known as the School of Humanist Photography,Chalifour, Bruno, 'Jean Dieuzaide, 1935-2003' in ''Afterimage'' Vol. 31, No. 4, January–February 2004 manifests the Enlightenment philosophical system in social documentary practice based on a perception of social change. It emerged in the mid-twentieth-century and is associated most strongly with Europe, particularly France, where the upheavals of the two world wars originated, though it was a worldwide movement. It can be distinguished from photojournalism, with which it forms a sub-class of reportage, as it is concerned more broadly with everyday human experience, to witness mannerisms and customs, than with newsworthy events, though practitioners are conscious of conveying particular conditions and social trends, often, but not exclusively, concentrating on the underclasses or those disadvantaged by conflict, economic hardship or prejudice. Humanist photography "affirms the idea of a universal underlying hu ...
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Lotte Jacobi
Lotte Jacobi (August 17, 1896 – May 6, 1990) was a leading American portrait photographer and photojournalist, known for her high-contrast black-and-white portrait photography, characterized by intimate, sometimes dramatic, sometimes idiosyncratic and often definitive humanist depictions of both ordinary people in the United States and Europe and some of the most important artists, thinkers and activists of the 20th century. Work Jacobi's photographic style stressed informality, and sought to delve deeper into the traits of her subjects than traditional portraiture. She made a point of photographing subjects in their own environments, and talking to them while she worked. She explained the reasoning behind her approach this way:I just try and get people to talk, to relax, to be themselves. I don't like a passive, bored subject. I do portraits because I like people, and I want to bring out their personalities. Many photographers today, I think, are bringing out the worst part ...
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Copywriting
Copywriting is the act or occupation of writing text for the purpose of advertising or other forms of marketing. The product, called copy or sales copy, is written content that aims to increase brand awareness and ultimately persuade a person or group to take a particular action. Copywriters help create billboards, brochures, catalogs, jingle lyrics, magazine and newspaper advertisements, sales letters and other direct mail, scripts for television or radio commercials, taglines, white papers, website and social media posts, and other marketing communications. Employment Many copywriters are employed in marketing departments, advertising agencies, public relations firms, copywriting agencies, or are self-employed as freelancers, where clients range from small to large companies. *Advertising agencies usually hire copywriters as part of a creative team, in which they are partnered with art directors or creative directors. The copywriter writes a copy or script for an advertise ...
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Standard Oil
Standard Oil Company, Inc., was an American oil production, transportation, refining, and marketing company that operated from 1870 to 1911. At its height, Standard Oil was the largest petroleum company in the world, and its success made its co-founder and chairman, John D. Rockefeller, who is among the wealthiest Americans of all time and among the richest people in modern history. Its history as one of the world's first and largest multinational corporations ended in 1911, when the U.S. Supreme Court ruled that it was an illegal monopoly. The company was founded in 1863 by Rockefeller and Henry Flagler, and was incorporated in 1870. Standard Oil dominated the oil products market initially through horizontal integration in the refining sector, then, in later years vertical integration; the company was an innovator in the development of the business trust. The Standard Oil trust streamlined production and logistics, lowered costs, and undercut competitors. "Trust-busting" cri ...
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The Family Of Man
''The Family of Man'' was an ambitious exhibition of 503 photography, photographs from 68 countries curated by Edward Steichen, the director of the New York City Museum of Modern Art's (MoMA) Department of Photography. According to Steichen, the exhibition represented the "culmination of his career." The title was taken from a line in a Carl Sandburg poem. ''The Family of Man'' was exhibited in 1955 from January 24 to May 8 at the New York MoMA, then toured the world for eight years to record-breaking audience numbers. Commenting on its appeal, Steichen said the people "looked at the pictures, and the people in the pictures looked back at them. They recognized each other." The physical collection is archived and displayed at Clervaux Castle in Edward Steichen's home country of Luxembourg, where he was born in 1879 in Bivange. It was first exhibited there in 1994 after restoration of the prints. In 2003 the ''Family of Man'' photographic collection was added to UNESCO's Memo ...
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Brooklyn Museum
The Brooklyn Museum is an art museum located in the New York City borough of Brooklyn. At , the museum is New York City's second largest and contains an art collection with around 1.5 million objects. Located near the Prospect Heights, Crown Heights, Flatbush, and Park Slope neighborhoods of Brooklyn, the museum's Beaux-Arts building was designed by McKim, Mead and White. The Brooklyn Museum was founded in 1898 as a division of the Brooklyn Institute of Arts and Sciences and was planned to be the largest art museum in the world. The museum initially struggled to maintain its building and collection, only to be revitalized in the late 20th century, thanks to major renovations. Significant areas of the collection include antiquities, specifically their collection of Egyptian antiquities spanning over 3,000 years. European, African, Oceanic, and Japanese art make for notable antiquities collections as well. American art is heavily represented, starting at the Colonial period. A ...
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Edward Weston
Edward Henry Weston (March 24, 1886 – January 1, 1958) was a 20th-century American photographer. He has been called "one of the most innovative and influential American photographers..." and "one of the masters of 20th century photography." Over the course of his 40-year career Weston photographed an increasingly expansive set of subjects, including landscapes, still-lifes, nudes, portraits, genre scenes and even whimsical parodies. It is said that he developed a "quintessentially American, and especially Californian, approach to modern photography" because of his focus on the people and places of the American West. In 1937 Weston was the first photographer to receive a Guggenheim Fellowship, and over the next two years he produced nearly 1,400 negatives using his 8 × 10 view camera. Some of his most famous photographs were taken of the trees and rocks at Point Lobos, California, near where he lived for many years. Weston was born in Chicago and moved to California when he ...
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Paul Strand
Paul Strand (October 16, 1890 – March 31, 1976) was an American photographer and filmmaker who, along with fellow modernist photographers like Alfred Stieglitz and Edward Weston, helped establish photography as an art form in the 20th century. In 1936, he helped found the Photo League, a cooperative of photographers who banded together around a range of common social and creative causes. His diverse body of work, spanning six decades, covers numerous genres and subjects throughout the Americas, Europe, and Africa. Background Paul Strand was born Nathaniel Paul Stransky on October 16, 1890, in New York; his Bohemian parents were merchant Jacob Stransky and Matilda Stransky (née Arnstein). When Paul was 12, his father gave him a camera as a present. Career In his late teens, he was a student of renowned documentary photographer Lewis Hine at the Ethical Culture Fieldston School. It was while on a field trip in this class that Strand first visited the 291 art gallery – o ...
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Alfred Stieglitz
Alfred Stieglitz (January 1, 1864 – July 13, 1946) was an American photographer and modern art promoter who was instrumental over his 50-year career in making photography an accepted art form. In addition to his photography, Stieglitz was known for the New York art galleries that he ran in the early part of the 20th century, where he introduced many avant-garde European artists to the U.S. He was married to painter Georgia O'Keeffe. Early life and education Stieglitz was born in Hoboken, New Jersey, the first son of German Jewish immigrants Edward Stieglitz (1833–1909) and Hedwig Ann Werner (1845–1922). His father was a lieutenant in the Union Army and worked as a wool merchant. He had five siblings, Flora (1865–1890), twins Julius (1867–1937) and Leopold (1867–1956), Agnes (1869–1952) and Selma (1871–1957). Alfred Stieglitz, seeing the close relationship of the twins, wished he had a soul mate of his own during his childhood. Stieglitz attended Charlier I ...
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Frederick Sommer
Frederick Sommer (September 7, 1905 – January 23, 1999), was an artist born in Angri, Italy and raised in Brazil. He earned a M.A. degree in Landscape Architecture (1927) from Cornell University where he met Frances Elizabeth Watson (1904–1999) whom he married in 1928; they had no children. The Sommers moved to Tucson, Arizona in 1931 and then Prescott, Arizona in 1935. Sommer became a naturalized citizen of the United States on November 18, 1939. Considered a master photographer, Sommer first experimented with photography in 1931 after being diagnosed with tuberculosis the year prior. Early works on paper (starting in 1931) include watercolors, and evolve to pen-and-ink or brush plus drawings of visually composed musical score. Concurrent to the works on paper, Sommer started to seriously explore the artistic possibilities of photography in 1938 when he acquired an 8×10 Century Universal Camera, eventually encompassing the genres of still life (chicken parts and assemblage), ...
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Aaron Siskind
Aaron Siskind (December 4, 1903 – February 8, 1991) was an American photographer whose work focuses on the details of things, presented as flat surfaces to create a new image independent of the original subject. He was closely involved with, if not a part of, the abstract expressionist movement, and was close friends with painters Franz Kline (whose own breakthrough show at the Charles Egan Gallery occurred in the same period as Siskind's one-man shows at the same gallery), Mark Rothko, and Willem de Kooning. Life Siskind was born in New York City, growing up on the Lower East Side. Shortly after graduating from City College, he became a public school English teacher. Siskind was a grade school English teacher in the New York Public School System for 25 years, and began photography when he received a camera as a wedding gift and began taking pictures on his honeymoon. Early in his career Siskind was a member of the New York Photo League, where he produced several significan ...
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Charles Sheeler
Charles Sheeler (July 16, 1883 – May 7, 1965) was an American artist known for his Precisionist paintings, commercial photography, and the avant-garde film, ''Manhatta'', which he made in collaboration with Paul Strand. Sheeler is recognized as one of the early adopters of modernism in American art. Early life and career Charles Rettew Sheeler Jr. was born in Philadelphia, Pennsylvania. He attended the Pennsylvania Museum School of Industrial Art from 1900 to 1903, and then the Pennsylvania Academy of Fine Arts, where he studied under William Merritt Chase. He found early success as a painter and exhibited at the Macbeth Gallery in 1908. Most of his education was in drawing and other applied arts. He went to Italy with other students, where he was intrigued by the Italian painters of the Middle Ages, such as Giotto and Piero della Francesca. After a trip to Paris in 1909, Sheeler was inspired by works of Cubist artists like Pablo Picasso and Georges Braque. Returning to the U ...
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