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Giffgaff
Giffgaff (stylised "giffgaff") is marketed as a lower cost mobile phone flanker brand of Telefónica UK (trading as O2 UK), and was launched on 25 November 2009. Products and services At launch, Giffgaff's first product was a prepaid SIM card providing all standard 2G and 3G mobile phone services and charging on a pay-as-you-go basis. Following this, Giffgaff announced bundles of minutes, texts, and data, called "goodybags". The idea for bundles emerged from the community forums. In June 2012, it was announced that customers could renew "goodybags" automatically via a PayPal account when saved on their platform payment profile. In 2011, Giffgaff added data-only tethering plans called "gigabags" to their lineup of product plans. Giffgaff has since retired "gigabags", as their "goodybag" plans now allow members to tether to other devices within their data allowances without tethering restrictions. In March 2014, Giffgaff announced that it would add a line of 4G LTE "goo ...
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O2 (UK)
O₂ UK (legally incorporated as Telefonica UK Limited, stylized as O₂) is a British telecommunications services provider, headquartered in Slough, England. It operates under the O2 brand. It is owned by Virgin Media O2, a 50:50 joint venture between Telefónica and Liberty Global. O2 is the UK's largest mobile network operator, with 31.3 million subscribers as of September 2021. History Overview The company was formed on 7 January 1985 as Cellnet, a 60:40 joint venture between BT Group and Securicor. Cellnet was one of the first two mobile networks in the UK, alongside Vodafone. In 1999, BT acquired Securicor's share of Cellnet and the company was later rebranded as BT Cellnet. In June 2000, BT Cellnet launched the world's first commercial General Packet Radio Service (GPRS) service. The company, together with BT Group's mobile telecommunications businesses in Germany, Ireland and the Netherlands, was part of the BT Wireless division. This was spun off from the BT Group i ...
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O2 UK
O₂ UK (legally incorporated as Telefonica UK Limited, stylized as O₂) is a British telecommunications services provider, headquartered in Slough, England. It operates under the O2 brand. It is owned by Virgin Media O2, a 50:50 joint venture between Telefónica and Liberty Global. O2 is the UK's largest mobile network operator, with 31.3 million subscribers as of September 2021. History Overview The company was formed on 7 January 1985 as Cellnet, a 60:40 joint venture between BT Group and Securicor. Cellnet was one of the first two mobile networks in the UK, alongside Vodafone. In 1999, BT acquired Securicor's share of Cellnet and the company was later rebranded as BT Cellnet. In June 2000, BT Cellnet launched the world's first commercial General Packet Radio Service (GPRS) service. The company, together with BT Group's mobile telecommunications businesses in Germany, Ireland and the Netherlands, was part of the BT Wireless division. This was spun off from the BT Group i ...
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Liberty Global
Liberty Global plc is a British-Dutch-American multinational telecommunications company with headquarters in London, Amsterdam and Denver. Its respective legal names are Liberty Global Plc, Liberty Global B.V. and Liberty Global, Inc., with the first of these being publicly traded. It was formed in 2005 by the merger of the international arm of Liberty Media (in turn, a spin-off of American cable-television group TCI) and UnitedGlobalCom (UGC). Liberty Global had an annual revenue of $11.5 billion in 2019, with operations in six countries and 20,600 employees. It has 10.8 million cable service subscribers, or 25.3 million revenue generation units (RGU), combining video, internet, and voice customers. History Liberty Global Inc. was founded in 2005 when Liberty Media International, Inc. (LMI) and UnitedGlobalCom, Inc. (UGC) merged. LMI and UGC became subsidiaries of Liberty Global. UGC founder was Gene Schneider. UGC was also built on acquisitions. United International H ...
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Subsidiary
A subsidiary, subsidiary company or daughter company is a company owned or controlled by another company, which is called the parent company or holding company. Two or more subsidiaries that either belong to the same parent company or having a same management being substantially controlled by same entity/group are called sister companies. The subsidiary can be a company (usually with limited liability) and may be a government- or state-owned enterprise. They are a common feature of modern business life, and most multinational corporations organize their operations in this way. Examples of holding companies are Berkshire Hathaway, Jefferies Financial Group, The Walt Disney Company, Warner Bros. Discovery, or Citigroup; as well as more focused companies such as IBM, Xerox, and Microsoft. These, and others, organize their businesses into national and functional subsidiaries, often with multiple levels of subsidiaries. Details Subsidiaries are separate, distinct legal entities f ...
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CNET
''CNET'' (short for "Computer Network") is an American media website that publishes reviews, news, articles, blogs, podcasts, and videos on technology and consumer electronics globally. ''CNET'' originally produced content for radio and television in addition to its website and now uses new media distribution methods through its Internet television network, CNET Video, and its podcast and blog networks. Founded in 1994 by Halsey Minor and Shelby Bonnie, it was the flagship brand of CNET Networks and became a brand of CBS Interactive through that unit's acquisition of CNET Networks in 2008. It has been owned by Red Ventures since October 30, 2020. Other than English, ''CNETs region- and language-specific editions include Chinese, French, German, Japanese, Korean, and Spanish. History Origins After leaving PepsiCo, Halsey Minor and Shelby Bonnie launched ''CNET'' in 1994, after website Yahoo! was launched. With help from Fox Network co-founder Kevin Wendle and forme ...
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Advertising Campaign
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication (IMC). An IMC is a platform in which a group of people can group their ideas, beliefs, and concepts into one large media base. Advertising campaigns utilize diverse media channels over a particular time frame and target identified audiences. The campaign theme is the central message that will be received in the promotional activities and is the prime focus of the advertising campaign, as it sets the motif for the series of individual advertisements and other marketing communications that will be used. The campaign themes are usually produced with the objective of being used for a significant period but many of them are temporal due to factors like being not effective or market conditions, competition and marketing mix. Advertising campaigns are built to accomplish a particular objective or a set of objectives. Such objectives usua ...
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Advertising Standards Authority (United Kingdom)
The Advertising Standards Authority (ASA) is the self-regulatory organisation of the advertising industry in the United Kingdom. The ASA is a non-statutory organisation and so cannot interpret or enforce legislation. However, its code of advertising practice broadly reflects legislation in many instances. The ASA is not funded by the British government, but by a levy on the advertising industry. Its role is to "regulate the content of advertisements, sales promotions and direct marketing in the UK" by investigating "complaints made about ads, sales promotions or direct marketing", and deciding whether such advertising complies with its advertising standards codes. These codes stipulate that "before distributing or submitting a marketing communication for publication, marketers must hold documentary evidence to prove all claims, whether direct or implied, that are capable of objective substantiation" and that "no marketing communication should mislead, or be likely to mislead, ...
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Pay As You Go (phone)
A prepaid mobile device, also known as a, pay-as-you-go (PAYG), pay-as-you-talk, pay and go, go-phone, prepay or burner phone, is a mobile device such as a phone for which credit is purchased in advance of service use. The purchased credit is used to pay for telecommunications services at the point the service is accessed or consumed. If there is no credit, then access is denied by the cellular network or Intelligent Network. Users can top up their credit at any time using a variety of payment mechanisms. ("Pay-as-you-go", "PAYG", and similar terms are also used for other non-telecommunications services paid for by advance deposit.) The alternative billing method (and what is commonly referred to as a mobile contract) is the postpaid mobile phone, where a user enters into a long-term contract (lasting 12, 18, or 24 months) or short-term contract (also commonly referred to as a rolling contract or a 30-day contract) and billing arrangement with a mobile phone operator (mobile vi ...
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USwitch
Uswitch Limited is a UK-based price comparison service and switching website founded in 2000. The site allows consumers to compare prices for a range of energy, personal finance, insurance, and communications services. History uSwitch.com was founded by Lord Milford Haven in September 2000 with an initial £4 million investment to take advantage of the UK’s deregulated gas and electricity markets. He partnered with Andrew Salmon, George Milford Haven and Vipul Amin. The company subsequently expanded into the telephony and communications markets in 2001. In the same year, it also bought competitor buy.co.uk followed by local community information website UpMyStreet.com in 2003. uSwitch.com was itself acquired by US media conglomerate, E.W. Scripps Company in March 2006 for £210 million ( $366 million). The purchase added a second freestanding interactive media business to its portfolio alongside leading US product price comparison site, Shopzilla. In February 2008, E.W. ...
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Which?
''Which?'' is a United Kingdom brand name that promotes informed consumer choice in the purchase of goods and services by testing products, highlighting inferior products or services, raising awareness of consumer rights and offering independent advice. The brand name is used by the Consumers' Association, a registered charity and company limited by guarantee that owns several businesses, including ''Which? Financial Services Limited'' (''Which? Mortgage Advisers''), ''Which? Legal Limited'' and ''Which? Limited'', which publishes the ''Which?'' Papers. The vast majority of the association's income comes from the profit it makes on its trading businesses, for instance subscriptions to ''Which?'' magazine, which are donated to the campaigning part of the organisation to fund advocacy activity and inform the public about consumer issues. ''Which?'' magazine maintains its independence by not accepting advertising, and the organisation receives no government funding. The Consumers' ...
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Mobile Virtual Network Operator
A mobile virtual network operator (MVNO) is a wireless communications services provider that does not own the wireless network infrastructure over which it provides services to its customers. An MVNO enters into a business agreement with a mobile network operator to obtain bulk access to network services at wholesale rates, then sets retail prices independently. An MVNO may use its own customer service, billing support systems, marketing, and sales personnel, or it could employ the services of a mobile virtual network enabler (MVNE). History MVNO agreements with network operators date back to the 1990s, when the European telecom market saw market liberalization, new regulatory frameworks, better 2G network technology, and a subsequent jump in wireless subscriber numbers. Though the new 2G networks more efficiently managed the limited frequency bands allocated to wireless service, new mobile entrants were still limited by their ability to access frequency bands in a restricted s ...
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John Lewis (department Store)
John Lewis & Partners (formerly and commonly known as John Lewis) is a brand of high-end department stores operating throughout the UK, with concessions also located in the Republic of Ireland and Australia. The brand sells general merchandise as part of the employee-owned mutual organisation known as the John Lewis Partnership, the largest co-operative in the United Kingdom. It was created by Spedan Lewis, son of the founder, John Lewis, in 1929. From 1925 to 2022, the chain had a policy that it would always at least match a lower price offered by a national high street competitor; this pledge was known by the name "Never Knowingly Undersold". The first John Lewis store was opened in 1864 in Oxford Street, London, and there are now 35 stores throughout Great Britain. The first John Lewis concession in the Republic of Ireland opened in a Dublin Arnotts store in October 2016. In the same year, the first Australian John Lewis concession also opened. On 1 January 2008, the Oxford ...
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