G.I. Joe (action Figure)
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G.I. Joe (action Figure)
G.I. Joe: America's Movable Fighting Man is a line of action figures produced by Hasbro. The initial product offering represented four of the branches of the U.S. armed forces. The term G.I. (military), G.I. stands, in popular usage, for Government Issue and became a generic term for U.S. soldiers (predating the action figures), especially ground forces. The term originated in WWI, when much of the government-issued equipment was stamped "G.I.", meaning that it was made from galvanized iron. The development of G.I. Joe led to the coining of the term "action figure". History The Hassenfeld Brothers (Hasbro) of Pawtucket, Rhode Island, began selling the first "action figure" targeted especially at boys in the early 1960s. The conventional marketing wisdom of the early 1960s was that boys would not play with dolls, thus the word 'Doll' was never used by Hasbro or anyone involved in the development or marketing of G.I. Joe. "Action figure" was the only acceptable term and has since be ...
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GIJoe Action Figure (Original)
''G.I. Joe'' is an American media franchise and a line of action figures owned and produced by the toy company Hasbro. The initial product offering represented four of the branches of the United States Armed Forces, U.S. armed forces with the Action Soldier (United States Army, U.S. Army), Action Sailor (United States Navy, U.S. Navy), Action Pilot (United States Air Force, U.S. Air Force), Action Marine (United States Marine Corps, U.S. Marine Corps) and later on, the Action Nurse. The name is derived from the usage of "G.I. Joe" for the generic U.S. soldier, itself derived from the more general term "G.I.". The development of G.I. Joe led to the coining of the term "action figure". G.I. Joe's appeal to children has made it an American icon among toys. The ''G.I. Joe'' trademark has been used by Hasbro for several different toy lines, although only two have been successful. The original line introduced on February 2, 1964, centered on realistic action figures. In the United K ...
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