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Fightland
Fightland is a website covering mixed martial arts (MMA). Launched in September 2012, it is part of Vice Media, Inc. network channels. Vice Media states that ''Fightland'' is a joint venture with the Ultimate Fighting Championship (UFC). ''The New Yorker'' describes it as a vertical in which the UFC is sponsoring the whole website, and in general, concludes that "Vice's sponsored material can feel like a strange beast, neither advertising nor regular content but something in between." ''Fightland'' has been criticized by Cagepotato and Deadspin for not being transparent to their readers that it is funded by the UFC, and that it is operating as a marketing arm or acting as a shill. The UFC, Vice Media and ''Fightland'' refused to comment on the subject when asked. At UFC 164 weigh-ins, UFC president Dana White wore an official ''Fightland'' T-shirt. ''Fightland'' editor-in-chief is Michael Hresko. A notable writer for the website is MMA analyst Jack Slack. Other notable writers ...
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Jack Slack
Jack Slack is a pen name of an anonymous British freelance writer, podcaster, analyst and amateur historian of combat sport; most notable as a mixed martial arts (MMA) striking analyst, writing detailed, analytical breakdowns of fighters, fighting techniques and strategies, using videos, photos and animated GIFs. Slack formerly wrote regularly for BloodyElbow.com, Bleacher Report, Vice Sports and Unibet. Due to successful Patreon support, he independently writes on his blog ''FightPrimer.com'' and bi-weekly broadcasts ''Jack Slack Podcast'' (formerly named ''Fights Gone By'' (FGB) podcast) on YouTube. Background Slack describes himself as “a martial arts fanatic from the U.K. who got involved in karate very young, then boxing, then most recently jiu-jitsu". Initially he started researching and writing for his own training improvement in order to compensate for his "shortcomings in his own physicality", and later, by motivation to showcase to the casual fan and the mainstream ...
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Vice Media
Vice Media Group LLC is an American-Canadian digital media and broadcasting company. , the Vice Media Group included five main business areas: VICE.com (digital content); VICE STUDIOS (film and TV production) VICE TV (also known as VICELAND); VICE News; and VIRTUE (an agency offering creative services). It was cited as the largest independent youth media company in the world, with 35 offices. Developing from ''Vice'' magazine, originally based in Montreal and co-founded by Suroosh Alvi, Shane Smith, and Gavin McInnes, Vice expanded primarily into youth and young adult–focused digital media. This included online content verticals and related web series, the news division Vice News, a film production studio, and a record label among other properties. Vice re-located to New York City in 2001. Vice Media originally broadcast their news programs on HBO, which broadcast the Emmy-winning weekly documentary series ''Vice'', which premiered in April 2013. ''Vice'' features segment ...
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Deadspin
''Deadspin'' is a sports blog founded by Will Leitch in 2005 and based in Chicago. Previously owned by Gawker Media and Univision Communications, it is currently owned by G/O Media. ''Deadspin'' posted daily previews, recaps, and commentaries of major sports stories, as well as sports-related anecdotes, rumors, and videos. In addition to covering sports, the site wrote about the media, pop culture, and politics, and published several non-sports sub-sections, including ''The Concourse'' and the humor blog ''Adequate Man.'' Contrasting with traditional sports updates of other outlets, ''Deadspin'' was known for its irreverent, conversational tone, often injecting crude humor into its writing and taking a critical lens to the topics it covered. Over time, the site expanded into more investigative journalism and broke several stories, including the revelation of the Manti Te'o girlfriend hoax. Alumni writers of ''Deadspin'' have gone on to work for ''The New York Times'', ''The Washi ...
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Mixed Martial Arts Websites
Mixed is the past tense of ''mix''. Mixed may refer to: * Mixed (United Kingdom ethnicity category), an ethnicity category that has been used by the United Kingdom's Office for National Statistics since the 1991 Census * ''Mixed'' (album), a compilation album of two avant-garde jazz sessions featuring performances by the Cecil Taylor Unit and the Roswell Rudd Sextet See also * Mix (other) * Mixed breed, an animal whose parents are from different breeds or species * Mixed ethnicity Mixed race people are people of more than one race or ethnicity. A variety of terms have been used both historically and presently for mixed race people in a variety of contexts, including ''multiethnic'', ''polyethnic'', occasionally ''bi-ethn ...
, a person who is of multiple races * * {{disambiguation ...
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World MMA Awards
The World MMA Awards are awards presented by ''Fighters Only'' magazine to honor exceptional performance in various aspects of mixed martial arts. Winners are presented with the ''Fighters Only silver statuette''. The World MMA Awards are divided into over twenty categories. The first World MMA Awards ceremony was held in 2008. From their inception to the present, award winners have been chosen through online fan voting. It is the most prestigious award event in the world of MMA. Active award categories Fighters * From 2010, ''Fighter of the Year'' was awarded as ''The Charles 'Mask' Lewis Fighter of the Year'' in commemoration of Tapout co-founder Charles Lewis Jr. * From 2010, ''European Fighter of the Year'' was awarded as ''International Fighter of the Year'', to the leading MMA fighter from outside of the Americas. Fight of the Year Knockout of the Year Submission of the Year Comeback of the Year Upset of the Year Training, In-ring Promotion Media * From 201 ...
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Dana White
Dana Frederick White Jr. (born July 28, 1969) is an American businessman who serves as president of the Ultimate Fighting Championship (UFC), a global mixed martial arts organization. In August 2019, White's net worth was estimated at $500 million. Early life and education White was born in Manchester, Connecticut, to June and Dana White Sr., on July 28, 1969. He is an Irish American. White spent many of his early years residing in Ware, Massachusetts. White and his sister, Kelly, were raised by their mother and her family for the majority of their childhoods. White's mother was a nurse, and the family moved to Las Vegas when White was in third grade, as Vegas offered higher wages for nurses. White attended Bishop Gorman High School, where he first met Lorenzo Fertitta, although they did not become close friends until years later. White said he disliked school and "got kicked out of Gorman twice". Despite living in Nevada, the Whites returned to the East Coast in the summers, t ...
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UFC 164
''UFC 164: Henderson vs. Pettis 2'' was a mixed martial arts event held on August 31, 2013, at the BMO Harris Bradley Center in Milwaukee, Wisconsin. Background The main event was expected to be a UFC Lightweight Championship bout between the current champion Benson Henderson and top contender T. J. Grant. However, Grant was forced out of the bout with an injury and was replaced by Anthony Pettis. Henderson and Pettis met in 2010 at the final event for World Extreme Cagefighting, WEC 53. Pettis defeated Henderson via unanimous decision to win the final WEC Lightweight title in a bout that was widely praised by MMA fans and pundits alike as the fight of the year. Co-featured was a bout between two former UFC Heavyweight Champions, Frank Mir and Josh Barnett. Ryan Couture was expected to face Quinn Mulhern at this event. However, Mulhern was forced out with a hand injury and was replaced by Al Iaquinta. Yoel Romero was expected to face Derek Brunson at this event. However, Br ...
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Shill
A shill, also called a plant or a stooge, is a person who publicly helps or gives credibility to a person or organization without disclosing that they have a close relationship with said person or organization. Shills can carry out their operations in the areas of media, journalism, marketing, politics, sports, confidence games, cryptocurrency, or other business areas. A shill may also act to discredit opponents or critics of the person or organization in which they have a vested interest. In most uses, ''shill'' refers to someone who purposely gives onlookers, participants or "marks" the impression of an enthusiastic customer independent of the seller, marketer or con artist, for whom they are secretly working. The person or group in league with the shill relies on crowd psychology to encourage other onlookers or audience members to do business with the seller or accept the ideas they are promoting. Shills may be employed by salespeople and professional marketing campaigns. ''Pla ...
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Mixed Martial Arts
Mixed martial arts (MMA), sometimes referred to as cage fighting, no holds barred (NHB), and ultimate fighting, and originally referred to as Vale Tudo is a full-contact combat sport based on striking, grappling and ground fighting, incorporating techniques from various combat sports from around the world. The first documented use of the term ''mixed martial arts'' was in a review of UFC 1 by television critic Howard Rosenberg in 1993. The question of who actually coined the term is subject to debate. During the early 20th century, various interstylistic contests took place throughout Japan and in the countries of the Four Asian Tigers. In Brazil, there was the sport of Vale Tudo, in which The Gracie family was known to promote Vale Tudo matches as a way to promote their own Brazilian jiu-jitsu style. A precursor to modern MMA was the 1976 Ali vs. Inoki exhibition bout (which ended in a draw after 15 rounds), fought between boxer Muhammad Ali and wrestler Antonio ...
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Sponsor (commercial)
Sponsoring something (or someone) is the act of supporting an event, activity, person, or organization financially or through the provision of products or services. The individual or group that provides the support, similar to a benefactor, is known as the sponsor. Definition Sponsorship is a cash and/or in-kind fee paid to a property (typically in sports, arts, entertainment or causes) in return for access to the exploitable commercial potential associated with that property. While the sponsoree (property being sponsored) may be nonprofit, unlike philanthropy, sponsorship is done with the expectation of a commercial return. While sponsorship can deliver increased awareness, brand building and propensity to purchase, it is different from advertising. Unlike advertising, sponsorship can not communicate specific product attributes. Nor can it stand alone, as sponsorship requires support elements. Theories A range of psychological and communications theories have been used to exp ...
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Vertical Market
A vertical market is a market in which vendors offer goods and services ''specific'' to an industry, trade, profession, or other group of customers with specialized needs. A horizontal market is a market in which a product or service meets a need of a wide range of buyers across different sectors of an economy. Types There are three types of vertical market which encompass successive market stages of production and distribution: corporate, administered and contractual. #Corporate vertical markets combine market stages under single ownership. #Administered vertical markets are coordinated by one company due its size and power. #Contractual vertical markets are created by independent companies that combine market stages through legal agreements. See also *Vertical integration *Vertical market software *Vertical monopoly *Supply and demand *Product-market fit Product/market fit, also known as product-market fit, is the degree to which a product satisfies a strong market dema ...
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