El Comercio Group
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El Comercio Group
El Comercio Group (GEC) is a Peruvian media conglomerate that owns multiple newspapers, television stations and other entities. The largest media conglomerate in Peru and one of the largest in South America, El Comercio Group is owned by the owned by the Miró Quesada family. History The newspaper '' El Comercio'' was founded by Manuel Amunátegui and Alejandro Villota on 4 May 1839. Originally founded as Infobanco-Teleinformative Services in 1991, would later change to Empresa Editora El Comercio S.A on 1 July 1996. Canal N was launched as a news channel on 4 July 1999 as a subscription television channel. Plural TV Group was launched on 5 March 2003 in a partnership between El Comercio Group and La República Group, with El Comercio owning seventy percent of Plural TV while La República owned the remaining thirty percent. Canal N, América Televisión, Radio América and Disney Radio Peru were then managed by Plural TV Group. Epensa purchase El Comercio Group acquired ...
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Mass Media
Mass media refers to a diverse array of media technologies that reach a large audience via mass communication. The technologies through which this communication takes place include a variety of outlets. Broadcast media transmit information electronically via media such as films, radio, recorded music, or television. Digital media comprises both Internet and mobile mass communication. Internet media comprise such services as email, social media sites, websites, and Internet-based radio and television. Many other mass media outlets have an additional presence on the web, by such means as linking to or running TV ads online, or distributing QR codes in outdoor or print media to direct mobile users to a website. In this way, they can use the easy accessibility and outreach capabilities the Internet affords, as thereby easily broadcast information throughout many different regions of the world simultaneously and cost-efficiently. Outdoor media transmit information via such media ...
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