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DTP Artist
A desktop publishing artist or artworker is a desktop publishing worker, responsible for translating the work of art directors and graphic designers into digital files ready to go to print or be placed online. A DTP operator is usually skilled in multiple computer design applications, such as Adobe CS. This job description is used in advertising agencies, publishing, color separation, printing and related industries. DTP operators were formerly known as FA artists (FA: Finished artwork); the name changed with the introduction of digital processes. See also * Production artist * Graphic designers * Visualizer (advertising) * Art director {{job-stub Visual arts occupations Advertising occupations ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Art Director
Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film industry, film and television, the Internet, and video games. It is the charge of a sole art director to supervise and unify the vision of an artistic production. In particular, they are in charge of its overall visual appearance and how it visual communication, communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. The art director makes decisions about visual elements, what artistic style (visual arts), style(s) to use, and when to use motion graphic design, motion. One of the biggest challenges art directors face is translating desired moods, messages, concepts, and underdeveloped ideas into imagery. In the brainstorming process, art directors, colleagues and clients explore ways the finished piece or scene could look. At times, the art director is responsible for solidifying the vision of the col ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Graphic Designer
A graphic designer is a professional within the graphic design and graphic arts industry who assembles together images, typography, or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed, or electronic media, such as brochures and advertising. They are also sometimes responsible for typesetting, illustration, user interfaces. A core responsibility of the designer's job is to present information in a way that is both accessible and memorable. Qualifications Designers should be able to solve visual communication problems or challenges. In doing so, the designer must identify the communications issue, gather and analyze information related to the issue, and generate potential approaches aimed at solving the problem. Iterative prototyping and user testing can be used to determine the success or failure of a visual solution. Approaches to a communications problem are developed in the context of an audience and a me ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Adobe CS
Adobe Creative Suite (CS) is a discontinued software suite of graphic design, video editing, and web development application software, applications developed by Adobe Systems. The last of the Creative Suite versions, Adobe Creative Suite 6 (CS6), was launched at a release event on April 23, 2012, and released on May 7, 2012. CS6 was the last of the Adobe design tools to be physically shipped as boxed software as future releases and updates would be delivered via download only. On May 6, 2013, Adobe announced that CS6 would be the last version of the Creative Suite, and that future versions of their creative software would only be available via their Adobe Creative Cloud subscription model. Adobe also announced that it would continue to support CS6 and would provide bug fixes and security updates through the next major upgrades of both Mac and Windows operating systems (as of 2013). The Creative Suite packages were pulled from Adobe's online store in 2013, but were still available ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Agencies
An advertising agency, often referred to as a creative agency or an ad agency, is a business dedicated to creating, planning, and handling advertising and sometimes other forms of promotion and marketing for its clients. An ad agency is generally independent of the client; it may be an internal department or agency that provides an outside point of view to the effort of selling the client's products or services, or an outside firm. An agency can also handle overall marketing and branding strategies promotions for its clients, which may include sales as well. Typical ad agency clients include businesses and corporations, non-profit organizations and private agencies. Agencies may be hired to produce television advertisements, radio advertisements, online advertising, out-of-home advertising, mobile marketing, and AR advertising, as part of an advertising campaign. History The first acknowledged advertising agency was William Taylor in 1786. Another early agency, started by Ja ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Publishing
Publishing is the activity of making information, literature, music, software and other content available to the public for sale or for free. Traditionally, the term refers to the creation and distribution of printed works, such as books, newspapers, and magazines. With the advent of digital information systems, the scope has expanded to include electronic publishing such as E-book, ebooks, academic journals, micropublishing, Electronic publishing, websites, blogs, video game publisher, video game publishing, and the like. Publishing may produce private, club, commons or public goods and may be conducted as a commercial, public, social or community activity. The commercial publishing industry ranges from large multinational conglomerates such as Bertelsmann, RELX, Pearson plc, Pearson and Thomson Reuters to thousands of small independents. It has various divisions such as trade/retail publishing of fiction and non-fiction, educational publishing K–12, (k-12) and Academic publi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Color Separation
Color printing or colour printing is the reproduction of an image or text in color (as opposed to simpler black and white or monochrome printing). Any natural scene or color photograph can be optically and physiologically dissected into three primary colors, red, green and blue, roughly equal amounts of which give rise to the perception of white, and different proportions of which give rise to the visual sensations of all other colors. The additive combination of any two primary colors in roughly equal proportion gives rise to the perception of a secondary color. For example, red and green yields yellow, red and blue yields magenta (a purple hue), and green and blue yield cyan (a turquoise hue). Only yellow is counter-intuitive. Yellow, cyan and magenta are merely the "basic" secondary colors: unequal mixtures of the primaries give rise to perception of many other colors all of which may be co Modern techniques While there are many techniques for reproducing images in color, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Printing
Printing is a process for mass reproducing text and images using a master form or template. The earliest non-paper products involving printing include cylinder seals and objects such as the Cyrus Cylinder and the Cylinders of Nabonidus. The earliest known form of printing as applied to paper was woodblock printing, which appeared in China before 220 AD for cloth printing. However, it would not be applied to paper until the seventh century.Shelagh Vainker in Anne Farrer (ed), "Caves of the Thousand Buddhas", 1990, British Museum publications, Later developments in printing technology include the movable type invented by Bi Sheng around 1040 AD and the printing press invented by Johannes Gutenberg in the 15th century. The technology of printing played a key role in the development of the Renaissance and the Scientific Revolution and laid the material basis for the modern knowledge-based economy and the spread of learning to the masses. History Woodblock printing Woodblock p ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Production Artist
A production artist is a technical and creative position in a creative profession. The job title originated at advertising agencies, assigning what was known as paste-up work (now prepress production) to the position. Production artists work closely with the designer and art director to execute the design. What distinguishes "production art" from design is opportunities to utilize prepress knowledge into creativity and design training in the work involved. The degree of technical knowledge required for some production art work may be comparable to higher skilled engineering, especially with computers. The position was once exclusive to print media electronic media such as web pages and CD-ROMs. Skill requirements for a production artist are creative, print production, and working knowledge in using art software of creative industries. Job descriptions for production artists are usually tailored to a company's specific needs. Alternate job titles such as multimedia specialist h ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Graphic Designers
A graphic designer is a professional within the graphic design and graphic arts industry who assembles together images, typography, or motion graphics to create a piece of design. A graphic designer creates the graphics primarily for published, printed, or electronic media, such as brochures and advertising. They are also sometimes responsible for typesetting, illustration, user interfaces. A core responsibility of the designer's job is to present information in a way that is both accessible and memorable. Qualifications Designers should be able to solve visual communication problems or challenges. In doing so, the designer must identify the communications issue, gather and analyze information related to the issue, and generate potential approaches aimed at solving the problem. Iterative prototyping and user testing can be used to determine the success or failure of a visual solution. Approaches to a communications problem are developed in the context of an audience and a me ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Visualizer (advertising)
A storyboard artist (sometimes called a story artist or visualizer) creates Storyboard, storyboards for Advertising agency, advertising agencies and Filmmaking, film productions. Work A storyboard artist visualizes stories and sketches frames of the story. Quick pencil drawings and marker renderings are two of the most common traditional techniques, although nowadays Adobe Flash, Adobe Photoshop, Toon Boom Animation, Storyboard Pro, and other storyboard applications are often used. The digital camera is one of the latest techniques in creating storyboards. Most storyboard artists begin and finish their work on computers using software and digital pencils or a graphics tablet. Storyboard artists may use photos to create visuals where stock photos or photos were taken specifically for the project are put together digitally to produce a photographic representation called a photovisual. For motion pictures, some filmmakers, directors, and producers choose to use clip-art computer ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Art Director
Art director is the title for a variety of similar job functions in theater, advertising, marketing, publishing, fashion, film industry, film and television, the Internet, and video games. It is the charge of a sole art director to supervise and unify the vision of an artistic production. In particular, they are in charge of its overall visual appearance and how it visual communication, communicates visually, stimulates moods, contrasts features, and psychologically appeals to a target audience. The art director makes decisions about visual elements, what artistic style (visual arts), style(s) to use, and when to use motion graphic design, motion. One of the biggest challenges art directors face is translating desired moods, messages, concepts, and underdeveloped ideas into imagery. In the brainstorming process, art directors, colleagues and clients explore ways the finished piece or scene could look. At times, the art director is responsible for solidifying the vision of the col ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Visual Arts Occupations
The visual system comprises the sensory organ (the eye) and parts of the central nervous system (the retina containing photoreceptor cells, the optic nerve, the optic tract and the visual cortex) which gives organisms the sense of sight (the ability to perception, detect and process visible light) as well as enabling the formation of several non-image photo response functions. It detects and interprets information from the optical spectrum perceptible to that species to "build a representation" of the surrounding environment. The visual system carries out a number of complex tasks, including the reception of light and the formation of monocular neural representations, colour vision, the neural mechanisms underlying stereopsis and assessment of distances to and between objects, the identification of a particular object of interest, motion perception, the analysis and integration of visual information, pattern recognition, accurate motor coordination under visual guidance, and mo ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
