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Demand Vacuum
Demand vacuum in economics and marketing is the effect created by consumer demand on the supply chain. The term refers to an analogy whereby consumer demand for a product or service creates a "vacuum" at the end of the supply chain which "pulls" the product through the chain by causing the suppliers to provide more product. The marketing strategy of pull strategy aims to create a demand vacuum through advertising and promotion to the consumer. This is to be compared with push strategy that tries to push the product through the supply chain by promoting the product to sellers and encouraging them to carry it.Philip Kotler, Gary Armstron, ''Principles of Marketing'', p. 442, Pearson Education, 2010 . Local shortages A demand vacuum can cause a local shortage of a product when local demand is far exceeded by demand in export An export in international trade is a good produced in one country that is sold into another country or a service provided in one country for a nationa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Economics
Economics () is the social science that studies the Production (economics), production, distribution (economics), distribution, and Consumption (economics), consumption of goods and services. Economics focuses on the behaviour and interactions of Agent (economics), economic agents and how economy, economies work. Microeconomics analyzes what's viewed as basic elements in the economy, including individual agents and market (economics), markets, their interactions, and the outcomes of interactions. Individual agents may include, for example, households, firms, buyers, and sellers. Macroeconomics analyzes the economy as a system where production, consumption, saving, and investment interact, and factors affecting it: employment of the resources of labour, capital, and land, currency inflation, economic growth, and public policies that have impact on glossary of economics, these elements. Other broad distinctions within economics include those between positive economics, desc ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing
Marketing is the process of exploring, creating, and delivering value to meet the needs of a target market in terms of goods and services; potentially including selection of a target audience; selection of certain attributes or themes to emphasize in advertising; operation of advertising campaigns; attendance at trade shows and public events; design of products and packaging attractive to buyers; defining the terms of sale, such as price, discounts, warranty, and return policy; product placement in media or with people believed to influence the buying habits of others; agreements with retailers, wholesale distributors, or resellers; and attempts to create awareness of, loyalty to, and positive feelings about a brand. Marketing is typically done by the seller, typically a retailer or manufacturer. Sometimes tasks are contracted to a dedicated marketing firm or advertising agency. More rarely, a trade association or government agency (such as the Agricultural Marketing Servic ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Demand
In economics, demand is the quantity of a good that consumers are willing and able to purchase at various prices during a given time. The relationship between price and quantity demand is also called the demand curve. Demand for a specific item is a function of an item's perceived necessity, price, perceived quality, convenience, available alternatives, purchasers' disposable income and tastes, and many other options. Factors influencing demand Innumerable factors and circumstances affect a consumer's willingness or to buy a good. Some of the common factors are: The price of the commodity: The basic demand relationship is between potential prices of a good and the quantities that would be purchased at those prices. Generally, the relationship is negative, meaning that an increase in price will induce a decrease in the quantity demanded. This negative relationship is embodied in the downward slope of the consumer demand curve. The assumption of a negative relationship is reaso ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pull Strategy
Pull may refer to: Sports *In baseball, a pull hitter is a batter who usually hits the ball to the side of the field from which he bats * Pull shot, a batting stroke in cricket * A phase of a swim stroke * A throw-off in the sport of ultimate (originally called ultimate frisbee) * The Hope College Pull, an annual tug-of-war competition at Hope College in Holland, Michigan Music * ''Pull'' (Winger album) (1993) * ''Pull'', a 1993 album by Arcwelder * ''Pull'' (Mr. Mister album) (2010) * "Pull", a song from the album ''Nico'' by Blind Melon Other uses * Muscle pull, a strain injury * Drawer pull or handle * Pull (philately), impression from a handstamp or die * Pull (physics), a force that acts in the direction of the origin of the force * "The Pull "The Pull" is the eighth episode of the first season of the FX television series ''Sons of Anarchy''. Written by Kurt Sutter and Jack LoGiudice, directed by Guy Ferland, it originally aired on October 22, 2008, in the United ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Push Strategy
Push may refer to: Music * Mike Dierickx (born 1973), a Belgian producer also known as Push Albums * ''Push'' (Bros album), 1988 * ''Push'' (Gruntruck album), 1992 * ''Push'' (Jacky Terrasson album), 2010 Songs * "Push" (Enrique Iglesias song), 2008 * "Push" (Avril Lavigne song), 2011 * "Push" (Lenny Kravitz song), 2011 * "Push" (Matchbox Twenty song), 1997 * "Push" (Moist song), 1994 * "Push" (Pharoahe Monch song), 2006 * "Push", by Tisha Campbell and Vanilla Ice on Campbell's 1993 album ''Tisha'' * "Push", by The Cure on the 1985 album ''The Head on the Door'' * "Push", by Dio on the 2002 album ''Killing the Dragon'' * "Push", by Nick Jonas on the 2014 album ''Nick Jonas'' * "Push", by Madonna on the 2005 album ''Confessions on a Dance Floor'' * "Push", by Marianas Trench on the 2006 album ''Fix Me'' * "Push", by Sarah McLachlan on the 2003 album ''Afterglow'' * "Push", by Dannii Minogue on the 2003 album ''Neon Nights'' * "Push", by Prince on the 1991 album ''Diamond ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Export
An export in international trade is a good produced in one country that is sold into another country or a service provided in one country for a national or resident of another country. The seller of such goods or the service provider is an ''exporter''; the foreign buyer is an '' importer''. Services that figure in international trade include financial, accounting and other professional services, tourism, education as well as intellectual property rights. Exportation of goods often requires the involvement of customs authorities. Firms Many manufacturing firms begin their global expansion as exporters and only later switch to another mode for serving a foreign market. Barriers There are four main types of export barriers: motivational, informational, operational/resource-based, and knowledge. Trade barriers are laws, regulations, policy, or practices that protect domestically made products from foreign competition. While restrictive business practices sometimes hav ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Supply Chain Management
In commerce, supply chain management (SCM) is the management of the flow of goods and services including all processes that transform raw materials into final products between businesses and locations. This can include the movement and storage of raw materials, work-in-process inventory, finished goods, and end to end order fulfilment from the point of origin to the point of consumption. Interconnected, interrelated or interlinked networks, channels and node businesses combine in the provision of products and services required by end customers in a supply chain. Supply-chain management has been defined as the "design, planning, execution, control, and monitoring of supply chain activities with the objective of creating net value, building a competitive infrastructure, leveraging worldwide logistics, synchronising supply with demand and measuring performance globally". SCM practice draws heavily on industrial engineering, systems engineering, operations management, logis ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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