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CrowdTwist
CrowdTwist was a privately held company headquartered in New York City, New York, purchased by Oracle in 2019. Oracle CrowdTwist is a SaaS based omni-channel loyalty and analytics platform that is designed to allow marketers to acquire, engage and retain customers. The information gathered by CrowdTwist can be used and analyzed by companies to create customer profiles on both an individual and macro level. CrowdTwist investors include StarVest Partners, SoftBank Capital, Fairhaven Capital, KBS+P Ventures and Bertelsmann Digital Media Investments. Scott Matthews serves as CrowdTwist's chief executive officer. History Beginnings CrowdTwist was founded in August 2009 by Irving Fain, Josh Bowen and Mike Montero. Fain and Bowen previously worked together at Clear Channel Digital, where Bowen was in charge of analytics and Fain oversaw the company's digital marketing and social platforms. They also supervised Clear Channel's marketing loyalty program. While at Clear Channel, the two ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
New York City
New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the List of United States cities by population density, most densely populated major city in the United States, and is more than twice as populous as second-place Los Angeles. New York City lies at the southern tip of New York (state), New York State, and constitutes the geographical and demographic center of both the Northeast megalopolis and the New York metropolitan area, the largest metropolitan area in the world by urban area, urban landmass. With over 20.1 million people in its metropolitan statistical area and 23.5 million in its combined statistical area as of 2020, New York is one of the world's most populous Megacity, megacities, and over 58 million people live within of the city. New York City is a global city, global Culture of New ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Marketing Channel
A marketing channel consists of the people, organizations, and activities necessary to transfer the ownership of goods from the point of production to the point of consumption. It is the way products get to the end-user, the consumer; and is also known as a distribution channel. A marketing channel is a useful tool for management, and is crucial to creating an effective and well-planned marketing strategy. Another less known form of the marketing channel is the Dual Distribution channel. This channel is a less traditional form that allows the manufacturer or wholesaler to reach the end-user by using more than one distribution channel. The producer can simultaneously reach the consumer through a direct market, such as a website, or sell to another company or retailer that will reach the consumer through another channel, i.e., a store. An example of this type of channel would be franchising. Roles of marketing channel in marketing strategies * Links producers to buyers. * Influences ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Blu ECigs
blu is an electronic cigarette brand, produced by Fontem Ventures and owned by Imperial Brands. The brand blu sells various types of rechargeable and disposable e-cigarettes with a wide selection of flavored and unflavored liquids. Its products are available in many countries and each market offers different types of products suited to public demand and opportunities. The global headquarters of blu is located in Amsterdam. Local offices are active around the world to service all markets which sell the brand. History blu was launched in May 2009 by Australian entrepreneur Jason Healy and other investors in Charlotte, North Carolina. Jason Healy is the founder and former president of blu. Healy called blu "a lifestyle brand for smokers". Lorillard Tobacco Company purchased the bluCigs brand for an estimated $135 million in April 2012 and expanded into the UK market by taking over the existing Skycig brand for $48.5 million. This makes them the first of the Big Tobacco companies to ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Steve Madden (company)
Steven Madden, Ltd., also known as Steve Madden, is a publicly traded company that designs and markets shoes and fashion accessories. Based in Long Island City, New York, the company's brands include Dolce Vita, Betsey Johnson, Blondo, Greats, BB Dakota and Mad Love. Steve Madden is also a licensee of various brands, including Anne Klein and Superga. History Businessman Steve Madden started the company with $1,100 in 1990 by selling shoes out of the trunk of his car to small Manhattan stores, where their chunky platform look attracted clothing designers, such as Betsey Johnson, who used them in their fashion shows. Steven Madden, Ltd. was incorporated in New York on July 9, 1990, and reincorporated under the same name in Delaware in November 1998. The company went public in 1993, underwritten through Stratton Oakmont. Steve Madden operates over 220 retail stores worldwide including eight Internet stores. The company reported net sales of for 2021. Awards and honors *Footwea ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Gatorade
Gatorade is an American brand of sports-themed beverage and food products, built around its signature line of sports drinks. Gatorade is currently manufactured by PepsiCo and is distributed in over 80 countries. The beverage was first developed in 1965 by a team of researchers led by Dr. Robert Cade. It was originally made for the Gators at the University of Florida to replenish the carbohydrates that the school's student-athletes burned and the combination of water and electrolytes that they lost in sweat during vigorous sports activities. Originally produced and marketed by Stokely-Van Camp, the Gatorade brand was purchased by the Quaker Oats Company in 1983, which, in turn, was bought by PepsiCo in 2000. As of 2010, Gatorade is PepsiCo's fourth-largest brand, on the basis of worldwide annual retail sales. It competes with Coca-Cola's Powerade and Vitaminwater brands worldwide, with Prime, and with Lucozade in the United Kingdom. Within the United States, Gatorade accounts ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Vizio
Vizio Inc. (stylized as VIZIO) is an American publicly traded company that designs and sells televisions, sound bars, viewer data, and advertising. The company was founded in 2002 and is based in Irvine, California.Lawton, Christopher, Iwatani Kane, Yukari and Dean, JasonU.S. Upstart Takes On TV Giants in Price War", ''The Wall Street Journal'', 2008-04-15. Retrieved on April 15, 2008. History The company was founded in 2002 as V Inc. by entrepreneur William Wang and two founding employees. By 2004, Wang changed the company name to Vizio. In 2006, the company's revenue was estimated at $700 million, and in 2007 it was estimated to have exceeded $2 billion. Vizio is known for selling its HDTVs at lower prices than its competitors. On October 19, 2010, Vizio signed a 4-year contract to sponsor U.S. college football's annual Rose Bowl game in Pasadena, California, beginning with the 2011 Rose Bowl and ending with the 2014 Vizio BCS National Championship Game. When the Rose Bowl ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Bealls (Florida)
Bealls Inc. is an American retail corporation with headquarters located in Bradenton, Florida, since its founding in 1915, the family-owned corporation now operates more than 650 stores under the names of Bealls, Bealls Outlet, Burkes Outlet, and Home Centric. The CEO of Bealls Inc. is Matt Beall. Bealls Florida was not affiliated with the Texas-based Bealls chain formerly owned by Stage Stores, although the two overlapped in some markets. (Bealls Outlet used the Burkes Outlet name where there was overlap.) However, on October 21, 2020, Bealls bought Stage's intellectual property for $7 million, as part of Stage's winding-down of its operations after that company filed for Chapter 11 bankruptcy in May of that year. In doing so, the Florida chain acquired the rights to use the Bealls name nationwide; previously, it was only able to use the name in Florida, Georgia, and Arizona. Bealls also acquired the rights to the Stage, Gordmans, Goody's, Palais Royal and Peebles names, all ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ubisoft
Ubisoft Entertainment SA (; ; formerly Ubi Soft Entertainment SA) is a French video game publisher headquartered in Saint-Mandé with development studios across the world. Its video game franchises include '' Assassin's Creed'', ''Far Cry'', ''For Honor'', '' Just Dance'', '' Prince of Persia'', ''Rabbids'', ''Rayman'', ''Tom Clancy's'', and ''Watch Dogs''. History Origins and first decade (1986–1996) By the 1980s, the Guillemot family had established themselves as a support business for farmers in the Brittany province of France and other regions, including into the United Kingdom. The five sons of the family – Christian, Claude, Gérard, Michel, and Yves – helped with the company's sales, distribution, accounting, and management with their parents before university. All 5 gained business experience while at university, which they brought back to the family business after graduating. The brothers came up with the idea of diversification to sell other products of use ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Toms Shoes
Toms (stylized as TOMS) is a for-profit companybusinessoffashion.coBlake Mycoskie on 10 Years of TomsMAY 6, 2016 based in Los Angeles, California. Founded in 2006 by Blake Mycoskie, an entrepreneur from Arlington, Texas, the company designs and markets shoes as well as eyewear, coffee, apparel and handbags. The company was taken over by its creditors: Jefferies Financial Group Inc, Nexus Capital Management LP, and Brookfield Asset Management Inc in December 2019, and founder Mycoskie ceased to be an owner. Company history Blake Mycoskie visited Argentina in 2002 while competing in the second season of ''The Amazing Race'' with his sister. He returned on vacation in January 2006, and met a woman who was volunteering to deliver shoes to children. Mycoskie offered to help and has cited the shoe distribution experience, and the many shoeless children he encountered, as the birth of his idea for his eventual company. He decided to develop a type of alpargata (a simple canvas slip- ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fast-moving Consumer Goods
Fast-moving consumer goods (FMCG), also known as consumer packaged goods (CPG), are products that are sold quickly and at a relatively low cost. Examples include non-durable household goods such as packaged foods, beverages, toiletries, candies, cosmetics, over-the-counter drugs, dry goods, and other consumables. Fast moving consumer goods have a high inventory turnover and are contrasted with specialty items which have lower sales and higher carrying charges. Many retailers carry only FMCGs; particularly hypermarkets, big box stores and warehouse club stores. Small convenience stores also stock fast moving goods; the limited shelf space is filled with higher turnover items. Characteristics The following are the main characteristics of FMCGs: * From the consumer perspective ** Frequent purchases ** Low engagement (little or no effort to choose the item) ** Low prices ** Short shelf life ** Rapid consumption * From the marketer perspective ** High volumes ** Low contrib ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fortune 500
The ''Fortune'' 500 is an annual list compiled and published by ''Fortune'' magazine that ranks 500 of the largest United States corporations by total revenue for their respective fiscal years. The list includes publicly held companies, along with privately held companies for which revenues are publicly available. The concept of the ''Fortune'' 500 was created by Edgar P. Smith, a ''Fortune'' editor, and the first list was published in 1955. The ''Fortune'' 500 is more commonly used than its subset ''Fortune'' 100 or superset ''Fortune'' 1000. History The ''Fortune'' 500, created by Edgar P. Smith, was first published in 1955. The original top ten companies were General Motors, Jersey Standard, U.S. Steel, General Electric, Esmark, Chrysler, Armour, Gulf Oil, Mobil, and DuPont. Methodology The original ''Fortune'' 500 was limited to companies whose revenues were derived from manufacturing, mining, and energy exploration. At the same time, ''Fortune'' published compani ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pando Daily
PandoDaily, or simply Pando, was a web publication offering technology news, analysis, and commentary, with a focus on Silicon Valley and startup companies. History PandoDaily was started by former TechCrunch writer Sarah Lacy on January 16, 2012. At the time, ''Business Insider'' called it "TechCrunch 2.0". It billed itself at launch as "the site of record for Silicon Valley". The name was inspired by a tree colony in Utah, Pando, whose massive root system covers 106 acres and is continually sprouting new stems or trunks, even after wildfires have destroyed existing trunks. "It’s the perfect metaphor for what I love about Silicon Valley. It’s not just individual hot startups of-the-moment; it’s that unique startup ecosystem that continually shoots up new companies no matter how frothy or scorched everything above ground gets", she wrote. At launch, PandoDaily had a number of staff writers and guest contributors including Michael Arrington (founder of TechCrunch), Paul C ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
