Caroline Winnett
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Caroline Winnett
Caroline Winnett is the executive director of the Berkeley SkyDeck startup accelerator at the University of California, Berkeley. She is a serial entrepreneur, civic activist, angel investor, advisor and board member of several startups, and a frequent speaker on startups, accelerators, women in business and consumer neuroscience. Education Winnett attended Brown University as an undergraduate and got her violin performance degree in 1984 from the Indiana University School of Music. In 1990, Winnett earned her MBA from the Berkeley Haas School of Business. In a 2018 interview, Winnett said that she created her own major in Entrepreneurial Operations because at that time there were no programs at Berkeley for entrepreneurs. Civic activism and Berkeley landmarks Save Berkeley Iceland In 2008, Winnett was a founder and spokesperson for Save Berkeley Iceland, advocating for the preservation of the 67-year old Olympic-sized historical ice rink in Berkeley, California. Sh ...
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NeuroFocus
NeuroFocus was a neuromarketing and neuroscience research company founded in 2005 by a group of academics and engineers from UC Berkeley that focused on applying neuroscience, neurology, and neurological testing to a wide range of fields such as marketing, advertising, consumer research, branding, product development, and entertainment content. In 2011, consumer research and analytics firm Nielsen Holdings acquired full ownership of NeuroFocus as part of the Nielsen's Product Innovation Practice. NeuroFocus primarily relied on building measures of response that were translated from brain waves collected through electroencephalographic (EEG) sensors that record electrical signals produced by the brain in response to stimuli. Aside from EEG-based full brain measurements, NeuroFocus also makes use of other biometrics such as eye-tracking technology. History The initial idea behind the company's founding came from Anantha K. Pradeep's encounter as a management consultant with a c ...
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SkyDeck Building
SkyDeck may refer to: * Berkeley SkyDeck, a business startup incubator program at the University of California, Berkeley * SkyDeck Music SkyDeck Music is a record label and print publisher. The label started in the United States in 2007 as Galloping Cow Records and has released albums by Seamus Blake, Luis Bonilla, Tim Hagans, Jazzgroove Mothership Orchestra, Donny McCaslin, Dick O ..., an American a record label and print publisher * Skydeck, a tourist attraction at the Willis Tower in Chicago, Illinois {{disambiguation ...
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