Carlos Souto (volleyball)
Carlos Souto (Buenos Aires, May 13, 1955) is an Argentine advertising executive. He is regarded as one of the leading political advertising executives in Argentina. He runs the advertising agency South Communications, which has been engaged in political advertising since 1996. The work teams he organizes and leads have been a key factor in transforming the Latin American political language over the last decade. He took part in work teams with David Ratto, Ramiro Agulla, Dick Morris, Miguel Sal and Darío Lanis. Childhood and Youth Carlos Souto was born in Parque Patricios neighborhood in Buenos Aires City, Argentina, on May 13, 1955. His parents, Maruja and Celestino, were Galician people, Galician immigrants. Thanks to them and to his grandmother Carmen, both his sister Ana María and Carlos acquired Galician language before Spanish language, Spanish. He spends his childhood and early youth in the southern suburbs of Buenos Aires City. He started his studies at Colegio Berna ...
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