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Personal Selling
Personal selling occurs when a sales representative meets with a potential client for the purpose of transacting a sale. Many sales representatives rely on a sequential sales process that typically includes nine steps. Some sales representatives develop scripts for all or part of the sales process. The sales process can be used in face-to-face encounters and in telemarketing. Definition Personal selling can be defined as "the process of person-to-person communication between a salesperson and a prospective customer, in which the former learns about the customer's needs and seeks to satisfy those needs by offering the customer the opportunity to buy something of value, such as a good or service." The term may also be used to describe a situation where a company uses a sales force as one of the main ways it communicates with customers. Brief history The earliest forms of exchange involved bartering systems. However, the advent of coinage enabled exchange to occur more efficien ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ji Sheng-Peddler
Ji or JI may refer to: Names and titles * Ji (surname), the pinyin romanization of a number of distinct Chinese surnames * Ji (Korean name), a Korean surname and element in given names (including lists of people with the name) * -ji, an honorific used as a suffix in many languages of India * J.I the Prince of N.Y, American rapper also known as J.I. * Hou Ji, Ji (or Hou Ji), legendary founder of Zhou dynasty Places in China * Jì (冀), pinyin abbreviation for the province of Hebei * Jí (吉), pinyin abbreviation for the province of Jilin * Ji (state), an ancient Chinese state * Ji City (other), several places * Ji County (other), several places * Ji Prefecture (Shandong), a prefecture in imperial China * Ji Province, one of the Nine Provinces of ancient China * Ji River, either of two former rivers Organizations * Jamaat-e-Islami (other), several organizations * Jemaah Islamiyah (JI), a Southeast Asian militant Islamist rebel group * Jurong Institute ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Steps In Sales Process
Step(s) or STEP may refer to: Common meanings * Steps, making a staircase * Walking * Dance move * Military step, or march ** Marching Arts Films and television * ''Steps'' (TV series), Hong Kong * ''Step'' (film), US, 2017 Literature * ''Steps'' (novel), by Jerzy Kosinski * Systematic Training for Effective Parenting, a book series Music * Step (music), pitch change * Steps (pop group), UK * ''Step'' (Kara album), 2011, South Korea ** "Step" (Kara song) * ''Step'' (Meg album), 2007, Japan * "Step" (Vampire Weekend song) * "Step" (ClariS song) Organizations * Society of Trust and Estate Practitioners, international professional body for advisers who specialise in inheritance and succession planning * Board on Science, Technology, and Economic Policy of the U.S. National Academies * Solving the E-waste Problem, a UN organization Science, technology, and mathematics * Step (software), a physics simulator in KDE * Step function, in mathematics * Striatal-enriched prote ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from Generic brand, generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a produ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Management
Advertising management is a planned managerial process designed to oversee and control the various advertising activities involved in a program to communicate with a firm's target market and which is ultimately designed to influence the consumer's purchase decisions. Advertising is just one element in a company's promotional mix and as such, must be integrated with the overall marketing communications program. Advertising is, however, the most expensive of all the promotional elements and therefore must be managed with care and accountability. Advertising management process also helps in defining the outline of the media campaign and in deciding which type of advertising would be used before the launch of a product. Marketers use different types of advertising. Brand advertising is defined as a non-personal communication message placed in a paid, mass medium designed to persuade target consumers of a product or service benefits in an effort to induce them to make a purchase. Co ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Account-based Marketing
Account-based marketing (ABM), also known as key account marketing, is a strategic approach to business marketing based on account awareness in which an organization considers and communicates with individual prospect or customer accounts as markets of one. Account-based marketing is typically employed in enterprise level sales organizations. Account based marketing can help companies to: * Increase account relevance * Engage earlier and higher with deals * Align marketing activity with account strategies * Get the best value out of marketing * Inspire customers with compelling content * Identify specific contacts, at specific companies, within a specific market While business marketing is typically organized by industry, product/solution or channel (direct/social/PR), account-based marketing brings all of these together to focus on individual accounts. As markets become increasingly commoditized, customers see little or no difference between suppliers and their competitors, with ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Rawleigh Man
''The'' () is a grammatical article in English, denoting persons or things already mentioned, under discussion, implied or otherwise presumed familiar to listeners, readers, or speakers. It is the definite article in English. ''The'' is the most frequently used word in the English language; studies and analyses of texts have found it to account for seven percent of all printed English-language words. It is derived from gendered articles in Old English which combined in Middle English and now has a single form used with pronouns of any gender. The word can be used with both singular and plural nouns, and with a noun that starts with any letter. This is different from many other languages, which have different forms of the definite article for different genders or numbers. Pronunciation In most dialects, "the" is pronounced as (with the voiced dental fricative followed by a schwa) when followed by a consonant sound, and as (homophone of pronoun ''thee'') when followed by a v ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Imperative Verb
The imperative mood is a grammatical mood that forms a command or request. The imperative mood is used to demand or require that an action be performed. It is usually found only in the present tense, second person. To form the imperative mood, use the base form of the verb. They are sometimes called ''directives'', as they include a feature that encodes directive force, and another feature that encodes modality of unrealized interpretation. An example of a verb used in the imperative mood is the English phrase "Go." Such imperatives imply a second-person subject (''you''), but some other languages also have first- and third-person imperatives, with the meaning of "let's (do something)" or "let them (do something)" (the forms may alternatively be called cohortative and jussive). Imperative mood can be denoted by the glossing abbreviation . It is one of the irrealis moods. Formation Imperative mood is often expressed using special conjugated verb forms. Like other finite ver ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Call To Action (marketing)
Call to action (CTA) is a marketing term for any design to prompt an immediate response or encourage an immediate sale. A CTA most often refers to the use of words or phrases that can be incorporated into sales scripts, advertising messages, or web pages, which compel an audience to act in a specific way. Definition In marketing, a ''call to action'' (CTA) is an instruction to the audience designed to provoke an immediate response, usually using an imperative verb such as "call now", "find out more" or "visit a store today". Other types of calls to action might provide consumers with strong reasons for purchasing immediately, such an offer that is only available for a limited time (e.g. 'Offer must expire soon'; 'Limited stocks available') or a special deal usually accompanied by a time constraint (e.g. 'Order before midnight to receive a gift with your order'; 'Two for the price of one for first 50 callers only'). The key to a powerful call to action is to provide consumers wi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
A French Itinerant Medicine Vendor On Stage Selling His Ware Wellcome L0032279
A, or a, is the first letter and the first vowel of the Latin alphabet, used in the modern English alphabet, the alphabets of other western European languages and others worldwide. Its name in English is ''a'' (pronounced ), plural ''aes''. It is similar in shape to the Ancient Greek letter alpha, from which it derives. The uppercase version consists of the two slanting sides of a triangle, crossed in the middle by a horizontal bar. The lowercase version can be written in two forms: the double-storey a and single-storey ɑ. The latter is commonly used in handwriting and fonts based on it, especially fonts intended to be read by children, and is also found in italic type. In English grammar, " a", and its variant " an", are indefinite articles. History The earliest certain ancestor of "A" is aleph (also written 'aleph), the first letter of the Phoenician alphabet, which consisted entirely of consonants (for that reason, it is also called an abjad to distinguish it fro ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Product Demonstration
In marketing, a product demonstration (or ''"demo"'' for short) is a promotion where a product is demonstrated to potential customers. The goal is to introduce customers to the product in hopes of getting them to purchase that item. Products offered as samples during these demonstrations may include new products, new versions of existing products or products that have been recently introduced to a new commercial marketplace. Product demonstration enhances the quality of the sales presentation by providing a visual support. It is provided to be effective way to address the prospect 's specific product-related concerns. In-store In-store demonstrations are usually performed at large retail locations, such as supermarkets, department or discount stores, or in shopping malls. The products that are promoted at in-store demonstrations may be food and beverages, food preparation equipment, housekeeping products, personal care items, or occasionally other types of goods. The samples tha ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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