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Disney Media Networks
Disney Media Networks was a business segment of the Walt Disney Company that oversaw the company's television networks, cable channels, television production and distribution studios, and owned-and-operated television stations. The segment's primary divisions were Walt Disney Television (first and second incarnations) and A&E Networks (50% stake). History 1977–1983: Origins In 1977, Walt Disney Productions executive Jim Jimirro brought forth an idea of a cable television network that would feature television and film material from the Walt Disney Studios. Since the company was focusing on the development of the Epcot Center at Walt Disney World, Disney chairman Card Walker turned down the proposal of the network. Instead, they made a deal with HBO to air a select number of Disney films, cartoons, and specials, including a live production of ''Snow White and the Seven Dwarfs'' at Radio City Music Hall. However, Disney revived the idea in November 1981 to create Disney Cha ...
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The Walt Disney Company, commonly referred to as simply Disney, is an American multinational mass media and entertainment conglomerate headquartered at the Walt Disney Studios complex in Burbank, California. Disney was founded on October 16, 1923, as an animation studio, by brothers Walt Disney and Roy Oliver Disney as Disney Brothers Cartoon Studio; it later operated under the names Walt Disney Studio and Walt Disney Productions before adopting its current name in 1986. In 1928, Disney established itself as a leader in the animation industry with the short film ''Steamboat Willie.'' The film used synchronized sound to become the first post-produced sound cartoon, and popularized Mickey Mouse, who became Disney's mascot and corporate icon. After becoming a success by the early 1940s, Disney diversified into live-action films, television, and theme parks in the 1950s. However, following Walt Disney's death in 1966, the company's profits, especially in the animation sector, be ...
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