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Brokered Programming
Brokered programming (also known as time-buy and blocktime) is a form of broadcast content in which the show's producer pays a radio or television station for air time, rather than exchanging programming for pay or the opportunity to play spot commercials. A brokered program is typically not capable of garnering enough support from advertisements to pay for itself, and may be controversial, esoteric or an advertisement in itself. Overview Common examples Common examples are religious and political programs and talk-show-format programs similar to infomercial on television. Others are hobby programs or vanity programs paid for by the host and/or their supporters, and may be intended to promote the host's personality, for instance in preparation for a political campaign, or to promote a product, service or business that the host is closely associated with. A live vanity show may be carried on several stations by remote broadcast or simulcast, with the producer paying multiple station ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising
Advertising is the practice and techniques employed to bring attention to a product or service. Advertising aims to put a product or service in the spotlight in hopes of drawing it attention from consumers. It is typically used to promote a specific good or service, but there are wide range of uses, the most common being the commercial advertisement. Commercial advertisements often seek to generate increased consumption of their products or services through "branding", which associates a product name or image with certain qualities in the minds of consumers. On the other hand, ads that intend to elicit an immediate sale are known as direct-response advertising. Non-commercial entities that advertise more than consumer products or services include political parties, interest groups, religious organizations and governmental agencies. Non-profit organizations may use free modes of persuasion, such as a public service announcement. Advertising may also help to reassure employees ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Regional Sports Network
In the United States and Canada, a regional sports network (RSN) is a cable television channel (many of which are also distributed on direct broadcast satellite services) that presents sports programming to a local market or geographical region. Historically, some RSNs originated as premium channels; since the 1990s, however, they have commonly been distributed through the expanded basic-programming tiers of cable and IPTV services, packaged alongside other national basic cable networks, and local broadcast stations and public, educational, and government access channels. Satellite providers often require subscribers to purchase a higher programming tier or a specialized sports tier to receive local and out-of-market regional sports networks. Overview The most important programming on a regional sports network (RSN) consists of live broadcasts of professional and collegiate sporting events, as those games generate an overwhelming percentage of an RSN's advertising income, in a ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Televangelism
Televangelism ( tele- "distance" and "evangelism," meaning "ministry," sometimes called teleministry) is the use of media, specifically radio and television, to communicate Christianity. Televangelists are ministers, whether official or self-proclaimed, who devote a large portion of their ministry to television broadcasting. Some televangelists are also regular pastors or ministers in their own places of worship (often a megachurch), but the majority of their followers come from TV and radio audiences. Others do not have a conventional congregation, and work primarily through television. The term is also used derisively by critics as an insinuation of aggrandizement by such ministers. Televangelism began as a uniquely American phenomenon, resulting from a largely deregulated media where access to television networks and cable TV is open to virtually anyone who can afford it, combined with a large Christian population that is able to provide the necessary funding. It became espe ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The Dallas Morning News
''The Dallas Morning News'' is a daily newspaper serving the Dallas–Fort Worth area of Texas, with an average print circulation of 65,369. It was founded on October 1, 1885 by Alfred Horatio Belo as a satellite publication of the ''Galveston Daily News'', of Galveston, Texas. Historically, and to the present day, it is the most prominent newspaper in Dallas. Today it has one of the 20 largest paid circulations in the United States. Throughout the 1990s and as recently as 2010, the paper has won nine Pulitzer Prizes for reporting and photography, George Polk Awards for education reporting and regional reporting, and an Overseas Press Club award for photography. The company has its headquarters in downtown Dallas. History ''The Dallas Morning News'' was founded in 1885 as a spin-off of the ''Galveston Daily News'' by Alfred Horatio Belo. In 1926, the Belo family sold a majority interest in the paper to its longtime publisher, George Dealey. By the 1920s, the Dallas Morning ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Neil Sperry
Neil Sperry is a Texas gardening and horticulture expert known for his books, magazine, radio program, and annual gardening show. Sperry was born and raised in College Station, TexasAbout Neil Sperry Neil Sperry's GARDENS, retrieved 2008-11-30 where he graduated as and . He attended |
KRLD (AM)
KRLD ( ''NewsRadio 1080 KRLD'') is a commercial AM radio station in Dallas, Texas. Owned and operated by Audacy, Inc., the station carries an all news radio format on weekdays, switching to mostly non-political talk radio nights and weekends. Syndicated shows include '' The Dave Ramsey Show'', ''Our American Stories with Lee Habeeb'' and '' America in the Morning with John Trout''. Some weekends hours carry paid brokered programming. Most hours begin with CBS Radio News. The studios and offices are in Uptown Dallas. KRLD is a Class A, , clear channel station. The daytime signal is non-directional, covering North Texas and part of Oklahoma. KRLD shares AM 1080 with Class A WTIC Hartford, so at night, KRLD switches to a directional antenna, using a two-tower array. The transmitter is in Garland, off Saturn Road. KRLD's AM station also broadcasts in HD Radio. KRLD is simulcast over co-owned 105.3 KRLD-FM's secondary HD Radio subchannel. KRLD is also available online vi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sports Handicapping
Handicapping, in sport and games, is the practice of assigning advantage through scoring compensation or other advantage given to different contestants to equalize the chances of winning. The word also applies to the various methods by which the advantage is calculated. In principle, a more experienced participant is disadvantaged, or a less experienced or capable participant is advantaged, in order to make it possible for the less experienced participant to win whilst maintaining fairness. Handicapping is used in scoring many games and competitive sports, including go, shogi, chess, croquet, golf, bowling, polo, basketball, and track and field events. Handicap races are common in clubs which encourage all levels of participants, such as swimming or in cycling clubs and sailing clubs, or which allow participants with a variety of standards of equipment. Often races, contests or tournaments where this practice is competitively employed are known as ''Handicaps''. Handicappi ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Sports Radio
Sports radio (or sports talk radio) is a radio format devoted entirely to discussion and broadcasting of sporting events. A widespread programming genre that has a narrow audience appeal, sports radio is characterized by an often- boisterous on-air style and extensive debate and analysis by both hosts and callers. Many sports talk stations also carry play-by-play (live commentary) of local sports teams as part of their regular programming. Hosted by Bill Mazer, the first sports talk radio show in history launched in March 1964 on New York's WNBC (AM). Soon after WNBC launched its program, in 1965 Seton Hall University's radio station, WSOU, started ''Hall Line'', a call-in sports radio talk show focusing on the team's basketball program. Having celebrated its 50th anniversary on air during the 2015–2016 season, ''Hall Line'', which broadcasts to central and northern New Jersey as well as all five boroughs of New York, is the oldest and longest running sports talk call-in show i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
News Radio
All-news radio is a radio format devoted entirely to the discussion and broadcast of news. All-news radio is available in both local and syndicated forms, and is carried on both major US satellite radio networks. All-news stations can run the gamut from simulcasting an all-news television station like CNN, to a "rip and read" headline service, to stations that include live coverage of news events and long-form public affairs programming. Many stations brand themselves ''Newsradio'' but only run news during the morning and afternoon drive times, or in some cases, broadcast talk radio shows with frequent news updates. These stations are properly labeled as "news/talk" stations. Also, some National Public Radio stations identify themselves as ''News and Information'' stations, which means that in addition to running the NPR news magazines such as ''Morning Edition'' and ''All Things Considered'', they run other information and public affairs programs. History In 1960 KJBS ra ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Listenership
Audience measurement measures how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic on websites. Sometimes, the term is used as pertaining to practices which help broadcasters and advertisers determine ''who'' is listening rather than just ''how many'' people are listening. In some parts of the world, the resulting relative numbers are referred to as audience share, while in other places the broader term market share is used. This broader meaning is also called audience research. Measurements are broken down by media market, which for the most part corresponds to metropolitan areas, both large and small. Methods Diaries The diary was one of the first methods of recording information. However, this is prone to mistakes and forgetfulness, as well as subjectivity. Data is also collected down to the level of listener opinion of individual s ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Arbitron
Nielsen Audio (formerly Arbitron) is a consumer research company in the United States that collects listener data on radio broadcasting audiences. It was founded as the American Research Bureau by Jim Seiler in 1949 and became national by merging with Los Angeles-based Coffin, Cooper, and Clay in the early 1950s. The company's initial business was the collection of broadcast television ratings. The company changed its name to Arbitron in the mid‑1960s, the namesake of the Arbitron System, a centralized statistical computer with leased lines to viewers' homes to monitor their activity. Deployed in New York City, it gave instant ratings data on what people were watching. A reporting board lit up to indicate which homes were listening to which broadcasts. On December 18, 2012, The Nielsen Company announced that it would acquire Arbitron, its only competitor, for US$1.26 billion. The acquisition closed on September 30, 2013, and the company was re-branded as Nielsen Audio. As ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Radio Syndication
Broadcast syndication is the practice of leasing the right to broadcasting television shows and radio programs to multiple television stations and radio stations, without going through a broadcast network. It is common in the United States where broadcast programming is scheduled by television networks with local independent affiliates. Syndication is less widespread in the rest of the world, as most countries have centralized networks or television stations without local affiliates. Shows can be syndicated internationally, although this is less common. Three common types of syndication are: ''first-run'' syndication, which is programming that is broadcast for the first time as a syndicated show and is made specifically to sell directly into syndication; ''off-network'' syndication (colloquially called a "rerun"), which is the licensing of a program whose first airing was on network TV or in some cases, first-run syndication;Campbell, Richard, Christopher R. Martin, and Bettina ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
