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2020s Fashion
The fashions of the 2020s represent a departure from 2010s fashion. They have been largely inspired by styles of the early to mid 2000s, late 1990s, 1980s, 1970s, and 1960s. Popular brands in the United Kingdom, United States, and Australia during this era include Adidas, Nike, New Balance, Globe International, Vans, Kappa, Tommy Hilfiger, Asics, Ellesse, Ralph Lauren, Forever 21, Playboy, and The North Face. During the 2020s, many companies, including current fashion giants, such as Shein and Shekou, have been using social media platforms such as TikTok and Instagram as a marketing tool. Marketing strategies involving third parties, particularly influencers and celebrities, have become prominent promotional tactics. E-commerce platforms such as Depop and Etsy grew by offering vintage, homemade, or resold clothing from individual sellers. Their goal is to promote and support small businesses and the environment, instead of major retailers. General trends COVID-19 pand ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
2010s In Fashion
The 2010s were defined by hipster fashion, athleisure, a revival of austerity-era period pieces and alternative fashions, swag-inspired outfits, 1980s-style neon streetwear, and unisex 1990s-style elements influenced by grunge and skater fashions. The later years of the decade witnessed the growing importance in the western world of social media influencers paid to promote fast fashion brands on Pinterest and Instagram. Popular global fashion brands of the decade included Abercrombie and Fitch, Adidas, Balenciaga, Ben Sherman, Burberry, Christian Dior, Coach, DSquared2, Dorothy Perkins, Fashion Nova, Forever 21, Gucci, H&M, Hollister, Hugo Boss, Lacoste, Louis Vuitton, Marks and Spencer, Michael Kors, Monsoon Accessorize, Nike, Nine West, Off-White, River Island, Supreme, Topman, Topshop, Uniqlo, Under Armour, and Vans. Designers and models The leading European and American designers of the early 2010s included Nicolas Ghesquière, Miuccia Prada, Frida Giannini, Marc J ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Kappa (brand)
Kappa is an Italian sportswear brand founded in Turin, Piedmont, Italy in 1978 by Marco Boglione, as a sportswear branch of the already existing "Robe di Kappa". History Maglificio Calzificio Torinese (MCT), a sock and underwear company from Turin, had a production problem with its Aquila brand in 1916. When the problem was fixed, all the new products were stamped with a K, standing for German '' Kontrolle''. Sales surged and in 1967 the K line was formally called Kappa, the Greek letter for K. Sponsorships Olympic Committees * Cuba * Norway Beach soccer Club teams * Ecosistem Lamezia Formula 1 Alpine F1 Team In January 2022, it was announced that Kappa would begin a multi-year partnership with the Alpine F1 Team, supplying the drivers and backroom team with apparel, and featuring their logo on the new car livery. Kappa is also seto develop new apparel collections for Alpine’s team kit, fan apparel, footwear and accessories, relying on a network of license to d ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Internet Celebrity
An Internet celebrity (also known as a social media influencer, social media personality, internet personality, or simply influencer) is a celebrity who has acquired or developed their fame and notability through the Internet. The rise of social media has helped people increase their outreach to a global audience. Today, popular influencers are found on popular online platforms such as Twitch, Instagram, YouTube, Snapchat, Discord, Twitter, Facebook, VSCO, Reddit, WeChat, QQ, and TikTok. Internet celebrities often function as lifestyle gurus who promote a particular lifestyle or attitude. In this role, they are crucial influencers or multipliers for trends in genres including fashion, cooking, technology, traveling, video games, movies, Esports, politics, music, sports, and entertainment, etc. Internet celebrities may be recruited by companies for influencer marketing to advertise products to their fans and followers on their platforms. History In 1991 with the wide public ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Instagram
Instagram is a photo and video sharing social networking service owned by American company Meta Platforms. The app allows users to upload media that can be edited with filters and organized by hashtags and geographical tagging. Posts can be shared publicly or with preapproved followers. Users can browse other users' content by tag and location, view trending content, like photos, and follow other users to add their content to a personal feed. Instagram was originally distinguished by allowing content to be framed only in a square (1:1) aspect ratio of 640 pixels to match the display width of the iPhone at the time. In 2015, this restriction was eased with an increase to 1080 pixels. It also added messaging features, the ability to include multiple images or videos in a single post, and a Stories feature—similar to its main competitor Snapchat—which allowed users to post their content to a sequential feed, with each post accessible to others for 24 hours. As of Janu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
TikTok
TikTok, known in China as Douyin (), is a short-form video hosting service owned by the Chinese company ByteDance. It hosts user-submitted videos, which can range in duration from 15 seconds to 10 minutes. TikTok is an international version of Douyin, which was released in the Chinese market in September 2016. It launched in 2017 for iOS and Android in most markets outside of mainland China; however, it became available worldwide only after merging with another Chinese social media service, Musical.ly, on 2 August 2018. TikTok and Douyin have almost the same user interface but no access to each other's content. Their servers are each based in the market where the respective app is available. The two products are similar, but their features are not identical. Douyin includes an in-video search feature that can search by people's faces for more videos of them and other features such as buying, booking hotels and making geo-tagged reviews. Since their launches, TikTok and Dou ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Social Media
Social media are interactive media technologies that facilitate the creation and sharing of information, ideas, interests, and other forms of expression through virtual communities and networks. While challenges to the definition of ''social media'' arise due to the variety of stand-alone and built-in social media services currently available, there are some common features: # Social media are interactive Web 2.0 Internet-based applications. # User-generated content—such as text posts or comments, digital photos or videos, and data generated through all online interactions—is the lifeblood of social media. # Users create service-specific profiles for the website or app that are designed and maintained by the social media organization. # Social media helps the development of online social networks by connecting a user's profile with those of other individuals or groups. The term ''social'' in regard to media suggests that platforms are user-centric and enable communal ac ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Shekou
Shekou () is an area at the southern tip of Nanshan District, Shenzhen, Nanshan District, Shenzhen, Guangdong, Guangdong Province, China. It faces Yuen Long, Hong Kong across the Deep Bay, China, Shenzhen Bay. It has been designated as a free-trade zone, Free Trade Zone by the government, alongside Qianhai, Hengqin and Nansha New Area. History The area was formerly a customs station of Bao'an County. On 31 January 1979, it became officially known as the Shekou Industrial Zone, developed solely by China Merchants Group of Hong Kong under Yuan Geng's leadership, earlier than the formation of the Shenzhen Special Economic Zone. The event is chronicled in the Chinese ballad "The Story of Spring (春天的故事)". Since the 1980s, after foreign oil majors such as Agip, Chevron Corporation, Chevron, Texaco, Statoil and Royal Dutch Shell, Shell obtained concessions for oil exploration in the South China Sea, Shekou started serving as a base for a small contingent of foreign oil platf ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Shein (company)
Shein ( ; styled as SHEIN; ) is a Chinese online fast fashion retailer. Shein, originally named ZZKKO, was founded in 2008 by Chris Xu in Nanjing, China. The company is known for its affordably priced apparel. In its early stages, Shein was considered more of a drop shipping business than a retailer. In its early days, the company was not involved in clothing design and manufacturing, and instead obtained its products from the wholesale clothing market in Guangzhou. It was not until 2014 that Shein began to acquire its own supply chain system, transforming itself into a fully integrated retailer. The company has established its supply chain in Guangzhou with a network of more than 3,000 suppliers. Based in China and shipping across 150+ countries, Shein is the world's largest fashion retailer, . The company was valued at $100 billion after a funding round in April 2022. In recent years, the company has found itself in the middle of several controversies including trademark disput ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
The North Face
The North Face is an American outdoor recreation products company. The North Face produces outdoor clothing, footwear, and related equipment. Founded in 1968 to supply climbers, the company's logo draws inspiration from Half Dome, in Yosemite National Park. By the late 1990s, the label had expanded beyond outdoor enthusiasts by focusing on street couture and since the 2000s it is regarded as a streetwear style symbol label. In 2000, it was bought by VF Corporation. History The North Face began in 1968 as a climbing equipment retail store in San Francisco, founded by Douglas Tompkins and his wife, Susie Tompkins. It was acquired two years later by Kenneth "Hap" Klopp. The North Face takes its company logo from a stylised drawing of Half Dome, in Yosemite National Park. In 2000, The North Face was acquired by VF Corporation in a deal worth US$25.4 million and became a wholly owned subsidiary. The company was previously headquartered in Alameda, California, co-located with ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Playboy
''Playboy'' is an American men's lifestyle and entertainment magazine, formerly in print and currently online. It was founded in Chicago in 1953, by Hugh Hefner and his associates, and funded in part by a $1,000 loan from Hefner's mother. Known for its centerfolds of nude and semi-nude models (Playmates), ''Playboy'' played an important role in the sexual revolution and remains one of the world's best-known brands, having grown into Playboy Enterprises, Inc. (PEI), with a presence in nearly every medium. In addition to the flagship magazine in the United States, special nation-specific versions of ''Playboy'' are published worldwide, including those by licensees, such as Dirk Steenekamp's DHS Media Group. The magazine has a long history of publishing short stories by novelists such as Arthur C. Clarke, Ian Fleming, Vladimir Nabokov, Saul Bellow, Chuck Palahniuk, P. G. Wodehouse, Roald Dahl, Haruki Murakami, and Margaret Atwood. With a regular display of full-page c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Forever 21
Forever 21 is a multinational fast fashion retailer headquartered in Los Angeles, California, United States. Originally founded as the store Fashion 21 in Highland Park, Los Angeles in 1984,Forever 21History & Facts, n.d. Retrieved 27 April 2014. it is currently operated by Authentic Brands Group and Simon Property Group, with about 540 outlets. The company sells accessories, beauty products, home goods, and clothing for women, men and children, and is considered an epitome of the fast fashion industry due to its fashionable and trendy offerings with very low pricing.Earnest, Leslie"Forever 21 to Acquire Retailer Gadzooks" ''Los Angeles Times'', 18 February 2005. Retrieved 14 May 2014. The company has been involved in various controversies that include labor practice issues and copyright infringement accusations. History 1984–2017: founding and expansion Originally known as Fashion 21, the store was founded in Los Angeles on April 16, 1984, by Do Won Chang and Jin Sook C ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ralph Lauren Corporation
Ralph Lauren Corporation is an American publicly traded fashion company that was founded in 1967 by American fashion designer Ralph Lauren. The company is headquartered in New York City, producing products ranging from the mid-range to the luxury segments. They are known for marketing and distributing products in four categories: apparel, home, accessories, and fragrances. The company's brands include the mid-range Chaps brand, to the sub-premium Lauren Ralph Lauren brand, to the premium Polo Ralph Lauren, Double RL, Ralph Lauren Childrenswear, and Denim & Supply Ralph Lauren brands, up to the full luxury Ralph Lauren Purple Label and Ralph Lauren Collection brands. Ralph Lauren licenses its name and branding to Luxottica for eyewear; L'Oréal for fragrances and cosmetics; Hanesbrands for underwear and sleepwear; Kohl's and Hollander Sleep Products for bedding; Designers Guild for fabric and wallpaper; and EJ Victor for home furniture. History Ralph Lauren was one of several de ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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