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Beneful
Beneful is a brand of dog food products by Nestlé Purina PetCare global that includes wet dog food, dry dog food and dog treats. As of 2012, it was the fourth most popular dog food brand, generating more than $1.5 billion in annual revenues. According to a SWOT analysis by Marketline, Beneful is one of Nestle Purina's more significant brands by revenue. History The Beneful brand of dog food was introduced to the market in 2001. It was marketed on the basis of nutrition and appearance; it resembled stew and contained beef pieces. According to a company spokesperson, the term "Beneful" means "full of goodness". A $34-million Beneful television advertising campaign that aired that year was the largest in Nestle Purina's history. By the end of 2006, Beneful was generating $300 million in revenues. In the same year the company invested $36 million to upgrade facilities in St. Joseph, Missouri to produce more wet food. In 2010, Beneful attempted to "humanize" its dog food and introdu ...
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Nestlé Purina PetCare
Nestlé Purina Petcare (), or simply Purina, is an American subsidiary of the Swiss corporation Nestlé, based in St. Louis, Missouri. It produces and markets pet food, treats, cat and dog litter. Some of its pet food brands include Purina Pro Plan, Purina Dog Chow, Friskies, Beneful and Purina One. The company was formed in 2001 by combining Nestlé's Friskies Petcare Company with Ralston Purina, which acquired it for $10.3 billion. , it is the second-largest pet food company globally (with the first being Mars Petcare), and the largest in the United States. Corporate history Origins In 1894, William H. Danforth, partnered with George Robinson and William Andrews, entered the business of feeding farm animals by founding the Robinson-Danforth Commission Company. The name was changed to Ralston Purina in 1902. Nestlé Purina Petcare was formed in December 2001, when Nestlé acquired Ralston Purina for $10.3 billion and merged it with Nestlé's pet food business, Frisk ...
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Private Company
A privately held company (or simply a private company) is a company whose shares and related rights or obligations are not offered for public subscription or publicly negotiated in the respective listed markets, but rather the company's stock is offered, owned, traded, exchanged privately, or Over-the-counter (finance), over-the-counter. In the case of a closed corporation, there are a relatively small number of shareholders or company members. Related terms are closely-held corporation, unquoted company, and unlisted company. Though less visible than their public company, publicly traded counterparts, private companies have major importance in the world's economy. In 2008, the 441 list of largest private non-governmental companies by revenue, largest private companies in the United States accounted for ($1.8 trillion) in revenues and employed 6.2 million people, according to ''Forbes''. In 2005, using a substantially smaller pool size (22.7%) for comparison, the 339 companies on ...
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Pet Food
Pet food is animal feed intended for consumption by pets. Typically sold in pet stores and supermarkets, it is usually specific to the type of animal, such as dog food or cat food. Most meat used for animals is a byproduct of the human food industry, and is not regarded as "human grade".Hickman, LeoBritain's problem with pets ''The Guardian'', November 13, 2009. In 2019, the world pet food market was valued at US$87.08 billion and is projected to grow to US$113.2 billion by the year 2024. The pet food market is dominated by five major companies, as of 2020: Mars, Inc., Nestle Purina Petcare, J. M. Smucker, Hill's Pet Nutrition, Inc. (owned by Colgate-Palmolive), and Blue Buffalo Co. Ltd (owned by General Mills). Industry In the United States, pet-food sales in 2016 reached an all-time high of $28.23 billion. Mars is the leading company in the pet food industry, making about $17 billion annually in pet-care products. Online sales of pet food are increasing and contributing to ...
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SWOT Analysis
SWOT analysis (or SWOT matrix) is a strategic planning and strategic management technique used to help a person or organization identify Strengths, Weaknesses, Opportunities, and Threats related to business competition or project planning. It is sometimes called situational assessment or situational analysis. Additional acronyms using the same components include TOWS and WOTS-UP. This technique is designed for use in the preliminary stages of decision-making processes and can be used as a tool for evaluation of the strategic position of organizations of many kinds (for-profit enterprises, local and national governments, NGOs, etc.). It is intended to identify the internal and external factors that are favorable and unfavorable to achieving the objectives of the venture or project. Users of a SWOT analysis often ask and answer questions to generate meaningful information for each category to make the tool useful and identify their competitive advantage. SWOT has been described a ...
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Johns Creek, Georgia
Johns Creek is a city in Fulton County, Georgia, United States. According to the 2020 census, the population was 82,453. The city is a northeastern suburb of Atlanta. History In the early 19th century, the Johns Creek area was dotted with trading posts along the Chattahoochee River in what was then Cherokee territory. The Cherokee nation at the time was a confederacy of agrarian villages led by a chief. However, after Europeans colonized the area, the Cherokee developed an alphabet, and a legislature and judiciary system patterned after the American model. Some trading posts gradually became crossroads communities where pioneer families – Rogers, McGinnis, Findley, Buice, Cowart, Medlock and others – gathered to visit and sell their crops. By 1820, the community of Sheltonville (now known as Shakerag) was a ferry crossing site, with the McGinnis Ferry and Rogers Ferry carrying people and livestock across the river for a small fee. Further south, the Nesbit Ferry did the ...
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Alabaster, Alabama
Alabaster is a city and southern suburb of Birmingham in Shelby County, Alabama, United States. At the 2020 census, the population was 33,284. Alabaster is the 16th largest city in Alabama by number of residents. Geography Alabaster is located at (33.231162, −86.823829). Alabaster mostly occupies the Cahaba and Opossum valleys, which are divided by the Pine Ridge that runs north to south. To the east and west, both valleys are flanked by parallel mountain ridges that locally run north to south, but are a part of a larger system of ridges that generally runs north-east to south-west (the tailing ends of the Appalachian foothills). The valleys are drained by small creeks (Buck Creek, Beaverdam Creek) that flow into the Cahaba River. Access to the city from major highways is found from U.S. Route 31, which runs through the city, and via I-65 exit 238. Downtown Birmingham is 23 mi (37 km) north, and Montgomery is 69 mi (111 km) south, both via US-31 or I- ...
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Lancaster, Pennsylvania
Lancaster, ( ; pdc, Lengeschder) is a city in and the county seat of Lancaster County, Pennsylvania. It is one of the oldest inland cities in the United States. With a population at the 2020 census of 58,039, it ranks 11th in population among Pennsylvania's municipalities. The Lancaster metropolitan area population is 507,766, making it the 104th-largest metropolitan area in the U.S. and second-largest in the South Central Pennsylvania area. The city's primary industries include healthcare, tourism, public administration, manufacturing, and both professional and semi-professional services. Lancaster is a hub of Pennsylvania's Dutch Country. Lancaster is located southwest of Allentown and west of Philadelphia. History Originally called Hickory Town, the city was renamed after the English city of Lancaster by native John Wright. Its symbol, the red rose, is from the House of Lancaster. Lancaster was part of the 1681 Penn's Woods Charter of William Penn, and was laid ...
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Class Action
A class action, also known as a class-action lawsuit, class suit, or representative action, is a type of lawsuit where one of the parties is a group of people who are represented collectively by a member or members of that group. The class action originated in the United States and is still predominantly a US phenomenon, but Canada, as well as several European countries with civil law, have made changes in recent years to allow consumer organizations to bring claims on behalf of consumers. Description In a typical class action, a plaintiff sues a defendant or a number of defendants on behalf of a group, or class, of absent parties. This differs from a traditional lawsuit, where one party sues another party, and all of the parties are present in court. Although standards differ between states and countries, class actions are most common where the allegations usually involve at least 40 people who the same defendant has injured in the same way. Instead of each damaged person brin ...
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United States District Court For The Northern District Of California
The United States District Court for the Northern District of California (in case citations, N.D. Cal.) is the federal United States district court whose jurisdiction comprises the following counties of California: Alameda, Contra Costa, Del Norte, Humboldt, Lake, Marin, Mendocino, Monterey, Napa, San Benito, San Francisco, San Mateo, Santa Clara, Santa Cruz, and Sonoma. The court hears cases in its courtrooms in Eureka, Oakland, San Francisco, and San Jose. It is headquartered in San Francisco. Cases from the Northern District of California are appealed to the United States Court of Appeals for the Ninth Circuit (except for patent claims and claims against the U.S. government under the Tucker Act, which are appealed to the Federal Circuit). Because it covers San Francisco and Silicon Valley, the Northern District of California has become known as the presumptive destination for major federal lawsuits (such as large class actions and multi-district litigation) involv ...
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Propylene Glycol
Propylene glycol (IUPAC nomenclature, IUPAC name: propane-1,2-diol) is a viscous, colorless liquid, which is nearly odorless but possesses a faintly sweet taste. Its chemical formula is CH3CH(OH)CH2OH. Containing two Alcohol (chemistry), alcohol groups, it is classed as a diol. It is miscible with a broad range of solvents, including water, acetone, and chloroform. In general, glycols are non-irritating and have very low Volatility (chemistry), volatility. It is produced on a large scale primarily for the production of polymers. In the European Union, it has E-number E1520 for food applications. For cosmetics and pharmacology, the number is E490. Propylene glycol is also present in propylene glycol alginate, which is known as E405. Propylene glycol is a compound which is Generally recognized as safe, GRAS (generally recognized as safe) by the US Food and Drug Administration under 21 CFR x184.1666, and is also approved by the FDA for certain uses as an indirect food additive. Pro ...
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Mycotoxins
A mycotoxin (from the Greek μύκης , "fungus" and τοξίνη , "toxin") is a toxic secondary metabolite produced by organisms of kingdom Fungi and is capable of causing disease and death in both humans and other animals. The term 'mycotoxin' is usually reserved for the toxic chemical products produced by fungi that readily colonize crops. Examples of mycotoxins causing human and animal illness include aflatoxin, citrinin, fumonisins, ochratoxin A, patulin, trichothecenes, zearalenone, and ergot alkaloids such as ergotamine. One mold species may produce many different mycotoxins, and several species may produce the same mycotoxin. Production Most fungi are aerobic (use oxygen) and are found almost everywhere in extremely small quantities due to the diminute size of their spores. They consume organic matter wherever humidity and temperature are sufficient. Where conditions are right, fungi proliferate into colonies and mycotoxin levels become high. The reason for the product ...
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Food And Drug Administration
The United States Food and Drug Administration (FDA or US FDA) is a List of United States federal agencies, federal agency of the United States Department of Health and Human Services, Department of Health and Human Services. The FDA is responsible for protecting and promoting public health through the control and supervision of food safety, tobacco products, caffeine products, dietary supplements, Prescription drug, prescription and Over-the-counter drug, over-the-counter pharmaceutical drugs (medications), vaccines, biopharmaceuticals, blood transfusions, medical devices, electromagnetic radiation emitting devices (ERED), cosmetics, Animal feed, animal foods & feed and Veterinary medicine, veterinary products. The FDA's primary focus is enforcement of the Federal Food, Drug, and Cosmetic Act (FD&C), but the agency also enforces other laws, notably Section 361 of the Public Health Service Act, as well as associated regulations. Much of this regulatory-enforcement work is not d ...
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