Automatic Content Recognition
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Automatic Content Recognition
Automatic content recognition (ACR) is a technology to identify content played on a media device or present within a media file. Devices implementing ACR can allow the device or the manufacturer to collect content consumption information automatically at the screen level itself, without any user-based input or search efforts. This information may be collected for purposes such as personalized advertising, content recommendations, sale to customer data aggregators and other applications. How it works To start the recognition, a short media clip (audio, video, or both) is selected from within a media file or captured as displayed on a device such as a smart TV. Using techniques such as fingerprinting and watermarking, the selected content is compared by the ACR software with a database of known recorded works. If the fingerprint of the media clip finds a match, the ACR software returns the corresponding metadata regarding the media as well as other associated or recommended content b ...
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Smart TV
A smart TV, also known as a connected TV (CTV), is a traditional television set with integrated Internet and interactive Web 2.0 features, which allows users to stream music and videos, browse the internet, and view photos. Smart TVs are a technological convergence of computers, televisions, and digital media players. Besides the traditional functions of television sets provided through traditional broadcasting media, these devices can provide access to over-the-top media services such as streaming television and internet radio, along with home networking access. Smart TV should not be confused with Internet TV, IPTV, or streaming television. ''Internet TV'' refers to receiving television content over the Internet instead of traditional systems such as terrestrial, cable, and satellite, regardless of how the Internet is delivered. IPTV is one of the Internet television technology standards for use by television broadcasters. ''Streaming television'' is a term used for programs ...
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