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Audience
An audience is a group of people who participate in a show or encounter a work of art, literature (in which they are called "readers"), theatre, music (in which they are called "listeners"), video games (in which they are called "players"), or academics in any medium. Audience members participate in different ways in different kinds of art. Some events invite overt audience participation and others allow only modest clapping and criticism and reception. Media audience studies have become a recognized part of the curriculum. Audience theory offers scholarly insight into audiences in general. These insights shape our knowledge of just how audiences affect and are affected by different forms of art. The biggest art form is the mass media. Films, video games, radio shows, software (and hardware), and other formats are affected by the audience and its reviews and recommendations. In the age of easy internet participation and citizen journalism, professional creators share space, an ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Audience Measurement
Audience measurement measures how many people are in an audience, usually in relation to radio listenership and television viewership, but also in relation to newspaper and magazine readership and, increasingly, web traffic on websites. Sometimes, the term is used as pertaining to practices which help broadcasters and advertisers determine ''who'' is listening rather than just ''how many'' people are listening. In some parts of the world, the resulting relative numbers are referred to as audience share, while in other places the broader term market share is used. This broader meaning is also called audience research. Measurements are broken down by media market, which for the most part corresponds to metropolitan areas, both large and small. Methods Diaries The diary was one of the first methods of recording information. However, this is prone to mistakes and forgetfulness, as well as subjectivity. Data is also collected down to the level of listener opinion of individ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Audience Theory
Audience theory offers explanations of how people encounter media, how they use it, and how it affects them. Although the concept of an audience predates media, most audience theory is concerned with people’s relationship to various forms of media. There is no single theory of audience, but a range of explanatory frameworks. These can be rooted in the social sciences, rhetoric, literary theory, cultural studies, communication studies and network science depending on the phenomena they seek to explain. Audience theories can also be pitched at different levels of analysis ranging from individuals to large masses or networks of people. James Webster suggested that audience studies could be organized into three overlapping areas of interest. One conceives of audiences as the site of various outcomes. This runs the gamut from a large literature on media influence to various forms of rhetorical and literary theory. A second conceptualizes audiences as agents who act upon media. This i ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Target Audience
A target audience is the intended audience or readership of a publication, advertisement, or other message catered specifically to said intended audience. In marketing and advertising, it is a particular group of consumer within the predetermined target market, identified as the targets or recipients for a particular advertisement or message. Businesses that have a wide target market will focus on a specific target audience for certain messages to send, such as The Body Shops Mother's Day advertisements, which were aimed at the children and spouses of women, rather than the whole market which would have included the women themselves. A target audience is formed from the same factors as a target market, but it is more specific, and is susceptible to influence from other factors. An example of this was the marketing of the USDA's food guide, which was intended to appeal to young people between the ages of 2 and 18. The factors they had to consider outside of the standard marketing ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Chaïm Perelman
Chaïm Perelman (born Henio (or Henri) Perelman; sometimes referred to mistakenly as Charles Perelman) (20 May 1912, Warsaw – 22 January 1984, Brussels) was a Polish-born philosopher of law, who studied, taught, and lived most of his life in Brussels. He was among the most important argumentation theorists of the twentieth century. His chief work is the ''Traité de l'argumentation – la nouvelle rhétorique'' (1958), with Lucie Olbrechts-Tyteca, translated into English as ''The New Rhetoric: A Treatise on Argumentation'', by John Wilkinson and Purcell Weaver (1969). Life and work Perelman and his family emigrated from Warsaw to Antwerp, Belgium in 1925. He began his undergraduate studies at the Université Libre de Bruxelles, where he would remain for the duration of his career. He earned a doctorate in law in 1934, and after completing a dissertation on the philosopher and mathematician Gottlob Frege, earned a second doctorate in 1938. In the same year, Perelman was appoin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Citizen Journalism
Citizen journalism, also known as collaborative media, participatory journalism, democratic journalism, guerrilla journalism or street journalism, is based upon public citizens "playing an active role in the process of collecting, reporting, analyzing, and disseminating news and information."Bowman, S. and Willis, C.We Media: How Audiences are Shaping the Future of News and Information. 2003, ''The Media Center at the American Press Institute''. Similarly, Courtney C. Radsch defines citizen journalism "as an alternative and activist form of news gathering and reporting that functions outside mainstream media institutions, often as a response to shortcomings in the professional journalistic field, that uses similar journalistic practices but is driven by different objectives and ideals and relies on alternative sources of legitimacy than traditional or mainstream journalism". Jay Rosen offers a simpler definition: "When the people formerly known as the audience employ the press t ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Stand-up Comedy
Stand-up comedy is a comedy, comedic performance to a live audience in which the performer addresses the audience directly from the stage. The performer is known as a comedian, a comic or a stand-up. Stand-up comedy consists of One-line joke, one-liners, stories, observations or a shtick that may incorporate Theatrical property, props, comedy music, music, Magic (illusion), magic tricks or ventriloquism. It can be performed almost anywhere, including comedy clubs, comedy festivals, bars, nightclubs, colleges or theatres. History Stand-up as a Western world, Western art form has its roots in the Stump speech (minstrelsy), stump speech of American minstrel shows, which featured an actor in blackface delivering nonsensical monologue to the audience. While the intention of stump speeches was to mock African-Americans, they also occasionally contained political and social satire. The minstrel show would later influence theatrical traditions of the late 19th and early 20th centu ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pantomime
Pantomime (; informally panto) is a type of musical comedy stage production designed for family entertainment. It was developed in England and is performed throughout the United Kingdom, Ireland and (to a lesser extent) in other English-speaking countries, especially during the Christmas and New Year season. Modern pantomime includes songs, gags, slapstick comedy and dancing. It employs gender-crossing actors and combines topical humour with a story more or less based on a well-known fairy tale, fable or folk tale.Reid-Walsh, Jacqueline. "Pantomime", ''The Oxford Encyclopedia of Children's Literature'', Jack Zipes (ed.), Oxford University Press (2006), Pantomime is a participatory form of theatre, in which the audience is encouraged and expected to sing along with certain parts of the music and shout out phrases to the performers. Pantomime has a long theatrical history in Western culture dating back to the era of classical theatre. It developed partly from the 16th century c ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Theatre
Theatre or theater is a collaborative form of performing art that uses live performers, usually actors or actresses, to present the experience of a real or imagined event before a live audience in a specific place, often a stage. The performers may communicate this experience to the audience through combinations of gesture, speech, song, music, and dance. Elements of art, such as painted scenery and stagecraft such as lighting are used to enhance the physicality, presence and immediacy of the experience. The specific place of the performance is also named by the word "theatre" as derived from the Ancient Greek θέατρον (théatron, "a place for viewing"), itself from θεάομαι (theáomai, "to see", "to watch", "to observe"). Modern Western theatre comes, in large measure, from the theatre of ancient Greece, from which it borrows technical terminology, classification into genres, and many of its themes, stock characters, and plot elements. Theatre artist Patrice ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Music
Music is generally defined as the art of arranging sound to create some combination of form, harmony, melody, rhythm or otherwise expressive content. Exact definitions of music vary considerably around the world, though it is an aspect of all human societies, a cultural universal. While scholars agree that music is defined by a few specific elements, there is no consensus on their precise definitions. The creation of music is commonly divided into musical composition, musical improvisation, and musical performance, though the topic itself extends into academic disciplines, criticism, philosophy, and psychology. Music may be performed or improvised using a vast range of instruments, including the human voice. In some musical contexts, a performance or composition may be to some extent improvised. For instance, in Hindustani classical music, the performer plays spontaneously while following a partially defined structure and using characteristic motifs. In modal jazz ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Fourth Wall
The fourth wall is a performance convention in which an invisible, imaginary wall separates actors from the audience. While the audience can see through this ''wall'', the convention assumes the actors act as if they cannot. From the 16th century onward, the rise of illusionism in staging practices, which culminated in the realism and naturalism of the theatre of the 19th century, led to the development of the fourth wall concept. The metaphor suggests a relationship to the mise-en-scène behind a proscenium arch. When a scene is set indoors and three of the walls of its room are presented onstage, in what is known as a box set, the fourth of them would run along the line (technically called the proscenium) dividing the room from the auditorium. The ''fourth wall'', though, is a theatrical convention, rather than of set design. The actors ignore the audience, focus their attention exclusively on the dramatic world, and remain absorbed in its fiction, in a state that ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Clay Shirky
Clay Shirky (born 1964) is an American writer, consultant and teacher on the social and economic effects of Internet technologies and journalism. In 2017 he was appointed Vice Provost of Educational Technologies of New York University (NYU), after serving as Chief Information Officer at NYU Shanghai from 2014 to 2017. He also is an associate professor at the Arthur L. Carter Journalism Institute and Associate Arts Professor at the Tisch School of the Arts' Interactive Telecommunications Program. His courses address, among other things, the interrelated effects of the topology of social networks and technological networks, how our networks shape culture and vice versa. He has written and been interviewed about the Internet since 1996. His columns and writings have appeared in ''Business 2.0'', ''The New York Times'', ''The Wall Street Journal'', the ''Harvard Business Review'' and ''Wired''. Shirky divides his time between consulting, teaching, and writing on the social and econ ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Adolescence
Adolescence () is a transitional stage of physical and psychological development that generally occurs during the period from puberty to adulthood (typically corresponding to the age of majority). Adolescence is usually associated with the teenage years, but its physical, psychological or cultural expressions may begin earlier and end later. Puberty now typically begins during preadolescence, particularly in females. Physical growth (particularly in males) and cognitive development can extend past the teens. Age provides only a rough marker of adolescence, and scholars have not agreed upon a precise definition. Some definitions start as early as 10 and end as late as 25 or 26. The World Health Organization definition officially designates an adolescent as someone between the ages of 10 and 19. Biological development Puberty in general Puberty is a period of several years in which rapid physical growth and psychological changes occur, culminating in sexual maturity. The aver ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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