Arthur Rutenberg Homes
AR Homes, formerly Arthur Rutenberg Homes, is one of America's largest network of independently owned and operated custom homebuilding companies. Currently, there are over 40 AR Homes franchising, franchises in 10 states. The network operates fully-furnished Model home, model homes which are available to tour daily. The franchisor's home office is located in Clearwater, Florida. Top executives include Barry Rutenberg, Chairman Emeritus; Jim Rosewater, Chief executive officer, Chief Executive Officer; and Don Whetro, Chief operating officer, Chief Operations Officer. The franchisor employs associates in several departments including Design, Interior design, Interior Design, IT, Marketing, Purchasing and Accounting. In 1953, founder Arthur Rutenberg moved from Chicago to Florida at age 26 and started his business with one house under the brand name ''Rutenberg Homes''. In 1978, he sold his first franchise. In 1986, ''Professional Builder'' magazine named Arthur Rutenberg "Nationa ...
[...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]  

Franchising
Franchising is based on a marketing concept which can be adopted by an organization as a strategy for business expansion. Where implemented, a franchisor licenses some or all of its know-how, procedures, intellectual property, use of its business model, brand, and rights to sell its branded products and services to a franchisee. In return, the franchisee pays certain fees and agrees to comply with certain obligations, typically set out in a franchise agreement. The word ''franchise'' is of Anglo-French derivation—from , meaning 'free'—and is used both as a noun and as a (transitive) verb. For the franchisor, use of a franchise system is an alternative business growth strategy, compared to expansion through corporate owned outlets or "chain stores". Adopting a franchise system business growth strategy for the sale and distribution of goods and services minimizes the franchisor's capital investment and liability risk. Franchising is rarely an equal partnership, especially in ...
[...More Info...]       [...Related Items...]     OR:     [Wikipedia]   [Google]   [Baidu]