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Altagamma Members
The Altagamma Foundation (in it, Fondazione Altagamma) is the Italian luxury brands committee composed of companies in the fields of design, fashion, food, jewellery, automobiles, and hospitality. History The Altagamma Foundation was created in 1992 by Italian luxury brands including Alessi, Les Copains, Ferragamo, Ferré, Zegna and Versace. In 2012, the Foundation finalized the financing for the transformation of the Galleria Vittorio Emanuele II. In 2015, Altagamma launched the prize Premio Giovani Imprese to reward young luxury companies and offer them a one-year membership into the Foundation. The Foundation also launched a new cursus to develop luxury craftsmanship in Italy. In December 2019, Matteo Lunelli, president of Ferrari Trento, was named president of Altagamma for the 2020-2022 period. Description The Altagamma Foundation commissions global research studies on behalf of its members, with the goal to protect the luxury reputation of its members. It fulfills ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Luxury Goods
In economics, a luxury good (or upmarket good) is a good (economics), good for which demand (economics), demand increases more than what is proportional as income rises, so that expenditures on the good become a greater proportion of overall spending. Luxury goods are in contrast to necessity goods, where demand increases proportionally less than income. ''Luxury goods'' is often used synonymously with ''superior goods''. Definition The word "luxury" originated from the Latin word ''luxuria'', which means exuberance, excess, or abundance. A luxury good can be identified by comparing the demand for the good at one point in time against the demand for the good at a different point in time, at a different income level. When personal income increases, demand for luxury goods increases even more than income does. Conversely, when personal income decreases, demand for luxury goods drops even more than income does. For example, if income rises 1%, and the demand for a product rises ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brand
A brand is a name, term, design, symbol or any other feature that distinguishes one seller's good or service from those of other sellers. Brands are used in business, marketing, and advertising for recognition and, importantly, to create and store value as brand equity for the object identified, to the benefit of the brand's customers, its owners and shareholders. Brand names are sometimes distinguished from generic or store brands. The practice of branding - in the original literal sense of marking by burning - is thought to have begun with the ancient Egyptians, who are known to have engaged in livestock branding as early as 2,700 BCE. Branding was used to differentiate one person's cattle from another's by means of a distinctive symbol burned into the animal's skin with a hot branding iron. If a person stole any of the cattle, anyone else who saw the symbol could deduce the actual owner. The term has been extended to mean a strategic personality for a product or compa ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Galleria Vittorio Emanuele II
The Galleria Vittorio Emanuele II () is Italy's oldest active shopping gallery and a major landmark of Milan in Italy. Housed within a four-story double arcade in the centre of town, the ''Galleria'' is named after Victor Emmanuel II, the first king of the Kingdom of Italy. It was designed in 1861 and built by architect Giuseppe Mengoni between 1865 and 1877. Architecture The structure consists of two glass-vaulted arcades intersecting in an octagon covering the street connecting Piazza del Duomo to Piazza della Scala. The street is covered by an arching glass and cast iron roof, a popular design for 19th-century arcades, such as the Burlington Arcade in London, which was the prototype for larger glazed shopping arcades, beginning with the Saint-Hubert Gallery in Brussels (opened in 1847), the Passazh in St Petersburg (opened in 1848), the Galleria Umberto I in Naples (opened in 1890), and the Budapest Galleria. The central octagonal space is topped with a glass dome. The Mila ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Ferrari Trento
Ferrari F.lli Lunelli S.p.A., or Ferrari Trento or Cantine Ferrari, is an Italian company specialized in the production of the Traditional Method sparkling wine, also called Metodo Classico or Méthode Classique. Ferrari Trento is the biggest company of Lunelli Group, a corporation of six different brands operating in the wine (Tenute Lunelli and Bisol), bottled water (Surgiva), grappa and Liqueur, spirit sector (Segnana). The Lunelli Group also has a two-Star Michelin restaurant, Locanda Margon. Ferrari Trento is a member of the Trento DOC, Trentodoc consortium, an association that disciplines the production of this type of sparkling wine Sparkling wine is a wine with significant levels of carbon dioxide in it, making it fizzy. While the phrase commonly refers to champagne, European Union countries legally reserve that term for products exclusively produced in the Champagne regi .... DOC is similar to the French Appellation Contrôlée. Within the Ferrari's cellars it is pos ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Culture Of France
The culture of France has been shaped by geography, by historical events, and by foreign and internal forces and groups. France, and in particular Paris, has played an important role as a center of high culture since the 17th century and from the 19th century on, worldwide. From the late 19th century, France has also played an important role in cinema, fashion, cuisine, literature, technology, the social sciences, and mathematics. The importance of French culture has waxed and waned over the centuries, depending on its economic, political and military importance. French culture today is marked both by great regional and socioeconomic differences and strong unifying tendencies. A global opinion poll for the BBC saw France ranked as the country with the fourth most positive influence in the world (behind Germany, Canada and the UK) in 2014. French culture The Académie Française sets an official standard of linguistic purism; however, this standard, which is not mandat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Comité Colbert
The Comité Colbert is an association "to promote the concept of luxury." The members are 81 French luxury brands. It was founded in 1954 by Jean-Jacques Guerlain. ''Métiers'' or Trade Sectors The association is divided into thirteen métiers or trade sectors. The sectors are: *Automobile *Crystal *Decoration *Faience and Porcelain *Fragrance and Cosmetic *Gastronomie *Gold and Precious Materials *Haute Couture / Fashion *Hospitality *Leather Goods *Publishing *Silver and Bronze *Wine and Spirits The association adopted its first automobile brand in Bugatti in July 2015. Members * Baccarat * Berluti * Bernardaud * BonpointAFP, �Le Comité Colbert coopte Bonpoint et Les Arts Décoratifs », ''Fashion Daily News'', 18 November 2011. * Bollinger * Charles Heidsieck * Boucheron * Breguet * Bugatti * Bussière * Caron * Cartier * Céline * Chanel * Parfums Chanel * Château Cheval Blanc * Château Lafite Rothschild * Château d'Yquem * Chloé * Christian Dior * Parfums Chr ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Italian Brands
Italian(s) may refer to: * Anything of, from, or related to the people of Italy over the centuries ** Italians, an ethnic group or simply a citizen of the Italian Republic or Italian Kingdom ** Italian language, a Romance language *** Regional Italian, regional variants of the Italian language ** Languages of Italy, languages and dialects spoken in Italy ** Italian culture, cultural features of Italy ** Italian cuisine, traditional foods ** Folklore of Italy, the folklore and urban legends of Italy ** Mythology of Italy, traditional religion and beliefs Other uses * Italian dressing, a vinaigrette-type salad dressing or marinade * Italian or Italian-A, alternative names for the Ping-Pong virus, an extinct computer virus See also * * * Italia (other) * Italic (other) * Italo (other) * The Italian (other) * Italian people (other) Italian people may refer to: * in terms of ethnicity: all ethnic Italians, in and outside of Italy * in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Brand Management
In marketing, brand management begins with an analysis on how a brand is currently perceived in the market, proceeds to planning how the brand should be perceived if it is to achieve its objectives and continues with ensuring that the brand is perceived as planned and secures its objectives. Developing a good relationship with target markets is essential for brand management. Tangible elements of brand management include the product itself; its look, price, and packaging, etc. The intangible elements are the experiences that the target markets share with the brand, and also the relationships they have with the brand. A brand manager would oversee all aspects of the consumer's brand association as well as relationships with members of the supply chain. Definitions In 2001, Hislop defined branding as "the process of creating a relationship or a connection between a company's product and emotional perception of the customer for the purpose of generating segregation among competit ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
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