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Affiliate Networks
An affiliate network acts as an intermediary between publishers (affiliates) and merchant affiliate programs. It allows website publishers to more easily find and participate in affiliate programs which are suitable for their website (and thus generate income from those programs), and allows websites offering affiliate programs (typically online merchants) to reach a larger audience by promoting their affiliate programs to all of the publishers participating in the affiliate network. Uses Traditional affiliate networks enable merchants to offer publishers a share of any revenue that is generated by the merchant from visitors to the publisher's site, or a fee for each visitor on the publisher's site that completes a specific action (making a purchase, registering for a newsletter, etc.). The majority of merchant programs have a revenue share model, as opposed to a fee-per-action model. For merchants, affiliate network services and benefits may include tracking technology, reportin ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Affiliates
In the broadcasting industry (particularly in North America, and even more in the United States), a network affiliate or affiliated station is a local broadcaster, owned by a company other than the owner of the network, which carries some or all of the lineup of television programs or radio programs of a television network, television or radio network. This distinguishes such a television station, television or radio station from an owned-and-operated station (O&O), which is owned by the parent network. Notwithstanding this distinction, it is common in informal speech (even for networks or O&Os themselves) to refer to any station, O&O or otherwise, that carries a particular network's programming as an affiliate, or to refer to the status of carrying such programming in a given market as an "affiliation". Overview Stations which carry a network's programming by method of affiliation maintain a contract, contractual agreement, which may allow the network to dictate certain requir ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Affiliate Programs
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral. Affiliate marketers may use a variety of methods to generate these sales, including organic search engine optimization, paid search engine marketing, e-mail marketing, content marketing, display advertising, organic social media marketing, and more. Though the largest companies run their own affiliate networks (for example Amazon), most merchants join affiliate networks which provide reporting tools and payment processing. History Origin The concept of revenue sharing—paying commission for referred business—predates affili ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Merchants
A merchant is a person who trades in commodities produced by other people, especially one who trades with foreign countries. Historically, a merchant is anyone who is involved in business or trade. Merchants have operated for as long as industry, commerce, and trade have existed. In 16th-century Europe, two different terms for merchants emerged: referred to local traders (such as bakers and grocers) and ( nl, koopman) referred to merchants who operated on a global stage, importing and exporting goods over vast distances and offering added-value services such as credit and finance. The status of the merchant has varied during different periods of history and among different societies. In modern times, the term ''merchant'' has occasionally been used to refer to a businessperson or someone undertaking activities (commercial or industrial) for the purpose of generating profit, cash flow, sales, and revenue using a combination of human, financial, intellectual and physical capital ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Cost Per Impression
Cost per impression (CPI) and cost per thousand impressions (CPM) are terms used in traditional advertising media selection, as well as online advertising and marketing related to web traffic. They refer to the cost of traditional advertising or internet marketing or email advertising campaigns, where advertisers pay each time an ad is displayed. CPI is the cost or expense incurred for each potential customer who views the advertisement(s), while CPM refers to the cost or expense incurred for every thousand potential customers who view the advertisement(s).Cost per impression (CPI), or "cost per thousand impressions" (CPM), is a term used in traditional advertising media selection, as well as online advertising and marketing related to web traffic. It refers to the cost of traditional advertising or internet marketing or email advertising campaigns, where advertisers pay each time an ad is displayed. CPI is the cost or expense incurred for each potential customer who views the adve ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Pay Per Click
Pay-per-click (PPC) is an internet advertising model used to drive traffic to websites, in which an advertiser pays a publisher (typically a search engine, website owner, or a network of websites) when the ad is clicked. Pay-per-click is usually associated with first-tier search engines (such as Google Ads, Amazon Advertising, and Microsoft Advertising formerly Bing Ads). With search engines, advertisers typically bid on keyword phrases relevant to their target market and pay when ads (text-based search ads or shopping ads that are a combination of images and text) are clicked. In contrast, content sites commonly charge a fixed price per click rather than use a bidding system. PPC display advertisements, also known as banner ads, are shown on web sites with related content that have agreed to show ads and are typically not pay-per-click advertising, but instead usually charge on a cost per thousand impressions (CPM). Social networks such as Facebook, Instagram, LinkedIn, Reddit, ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Display Advertising
Digital display advertising is online graphic advertising through banners, text, images, video, and audio. The main purpose of digital display advertising is to post company ads on third-party websites. A display ad is usually interactive (i.e. clickable), which allows brands and advertisers to engage deeper with the users. A display ad can also be a companion ad for a non-clickable video ad. According to eMarketer, Facebook and Twitter were set to take 33 percent of display ad spending market share by 2017. Desktop display advertising eclipsed search ad buying in 2014, with mobile ad spending overtaking display in 2015. Overview Digital display advertising is an online form of advertising in which the company's promotional messages appear on third-party sites or search engine results pages such as publishers or social networks. There is an evidence showing that this advertising can increase the number of website page view of a company from most types of customers except from ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
CJ Affiliate
CJ Affiliate (formerly Commission Junction) is an online advertising company owned by Publicis Groupe operating in the affiliate marketing industry, which operates worldwide. The corporate headquarters is in Santa Barbara, California, and there are offices in Atlanta, GA, Chicago, IL, New York, NY San Francisco, CA Westlake Village, CA and Westborough, MA in the US, and in the UK, Germany, France, Spain, Sweden, India, and South Africa. beFree, Inc. / Value-click, Inc. [Baidu] |
ClickBank
ClickBank is a global e-commerce platform and affiliate marketplace, founded in 1998. The company has more than six million clients worldwide which secured it in becoming the 87th largest Internet retailer in North America. ClickBank is an e-commerce platform for physical and digital products, digital content creators (also known as sellers) and affiliate marketers, who then promote them to consumers. In 2011, it offered over 46,000 individual products to its affiliate marketers. It has annual turn over $1 Billion USD. References {{reflist, 2 External links Official Website Companies based in Boise, Idaho American companies established in 1998 Retail companies established in 1998 Online retailers of the United States 1998 establishments in Idaho ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Rakuten Linkshare
Rakuten Advertising, formerly known as Rakuten Marketing, is an affiliate marketing service provider. The company, in 2005, claimed it was the largest pay-for-performance affiliate marketing network on the Internet.Derek Vaughan (July 12, 2005Make Money From Your Content Site '' Sitepoint.com'', retrieved August 12, 2007 In 2005, Rakuten acquired LinkShare for US$425 million in cash,Bloomberg (September 6, 2005Rakuten Agrees to Acquire LinkShare for $425 Million ''Bloomberg.com'', retrieved August 12, 2007 making LinkShare a wholly owned U.S. division of Rakuten, Inc., a Japanese shopping portal.Top Japanese Shopping Portals - Alexa Ranking Rakuten LinkShare was re-branded to Rakuten Affiliate Network in 2014. In 2020, Rakuten Marketing was renamed as Rakuten Ad ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Advertising Network
An online advertising network or ad network is a company that connects advertisers to websites that want to host advertisements. The key function of an ad network is an aggregation of ad supply from publishers and matching it with advertiser's demand. The phrase "ad network" by itself is media-neutral in the sense that there can be a "Television Ad Network" or a "Print Ad Network", but is increasingly used to mean "online ad network" as the effect of aggregation of publisher ad space and sale to advertisers is most commonly seen in the online space. The fundamental difference between traditional media ad networks and online ad networks is that online ad networks use a central ad server to deliver advertisements to consumers, which enables targeting, tracking and reporting of impressions in ways not possible with analog media alternatives. Overview The advertising network market is a large and growing market, with Internet advertising revenues expected to grow from $135.42 bn in ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
Affiliate Marketing
Affiliate marketing is a marketing arrangement in which affiliates receive a commission for each visit, signup or sale they generate for a merchant. This arrangement allows businesses to outsource part of the sales process. It is a form of performance-based marketing where the commission acts as an incentive for the affiliate; this commission is usually a percentage of the price of the product being sold, but can also be a flat rate per referral. Affiliate marketers may use a variety of methods to generate these sales, including organic search engine optimization, paid search engine marketing, e-mail marketing, content marketing, display advertising, organic social media marketing, and more. Though the largest companies run their own affiliate networks (for example Amazon), most merchants join affiliate networks which provide reporting tools and payment processing. History Origin The concept of revenue sharing—paying commission for referred business—predates affiliat ... [...More Info...] [...Related Items...] OR: [Wikipedia] [Google] [Baidu] |
