Adidas (brand)
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Adidas (brand)
Adidas AG (; stylized in all lowercase since 1949) is a German athletic apparel and footwear corporation headquartered in Herzogenaurach, Bavaria, Germany. It is the largest sportswear manufacturer in Europe, and the second largest in the world, after Nike. It is the holding company for the Adidas Group, which also owns an 8.33% stake of the football club Bayern München, and Runtastic, an Austrian fitness technology company. Adidas's revenue for 2018 was listed at €21.915 billion. The company was started by Adolf Dassler in his mother's house. He was joined by his elder brother Rudolf in 1924 under the name ''Gebrüder Dassler Schuhfabrik'' ("Dassler Brothers Shoe Factory"). Dassler assisted in the development of spiked running shoes ( spikes) for multiple athletic events. To enhance the quality of spiked athletic footwear, he transitioned from a previous model of heavy metal spikes to utilising canvas and rubber. Dassler persuaded U.S. sprinter Jesse Owens to us ...
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Manual Of Style/Trademarks
Manual may refer to: Instructions * User guide * Owner's manual * Instruction manual (gaming) * Online help Other uses * Manual (music), a keyboard, as for an organ * Manual (band) * Manual transmission * Manual, a bicycle technique similar to a wheelie, but without the use of pedal torque * Manual, balancing on two wheels in freestyle skateboarding tricks * ''The Manual, The Manual (How to Have a Number One the Easy Way)'' is a 1988 book by Bill Drummond and Jimmy Cauty See also

* Instructions (other) * Tutorial {{disambiguation ...
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Adidas Runtastic
Runtastic GmbH is a digital health and fitness company from Austria. On 5 August 2015, Adidas bought Runtastic for €220 million ($240 million). On 25 September 2019, the Runtastic channels were rebranded to Adidas Runtastic. History The initial idea was born during a project at the University of Applied Sciences Upper Austria for tracking sailboat races. The company was founded in 2009 by Florian Gschwandtner, Christian Kaar, René Giretzlehner, and Alfred Luger in Pasching, Upper Austria. In August 2015, it was announced that Adidas had acquired Runtastic for €220 million ($240 million), this included the 50.1% stake Axel Springer bought in the company back in 2013, making Runtastic entirely owned by Adidas. At the beginning of 2019, Runtastic turned away from its multi-app strategy and focused on developing its two most important apps. These were rebranded in September of the same year. The "Runtastic" app became "Adidas Running", and the "Results" app became "Adida ...
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Puma (brand)
Puma SE, branded as Puma, is a German multinational corporation that designs and manufactures athletic and casual footwear, apparel and accessories, which is headquartered in Herzogenaurach, Bavaria, Germany. Puma is the third largest sportswear manufacturer in the world. The company was founded in 1948 by Rudolf Dassler. In 1924, Rudolf and his brother Adolf "Adi" Dassler had jointly formed the company ''Gebrüder Dassler Schuhfabrik'' (Dassler Brothers Shoe Factory). The relationship between the two brothers deteriorated until the two agreed to split in 1948, forming two separate entities, Adidas and Puma. Following the split, Rudolf originally registered the newly established company as ''Ruda'' (derived from ''Ru''dolf ''Da''ssler, as Adidas was based on Adi Dassler), but later changed the name to ''Puma''. Puma's earliest logo consisted of a square and beast jumping through a ''D'', which was registered, along with the company's name, in 1948. Puma's shoe and clothing desi ...
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1936 Summer Olympics
The 1936 Summer Olympics (German: ''Olympische Sommerspiele 1936''), officially known as the Games of the XI Olympiad (German: ''Spiele der XI. Olympiade'') and commonly known as Berlin 1936 or the Nazi Olympics, were an international multi-sport event held from 1 to 16 August 1936 in Berlin, Germany. Berlin won the bid to host the Games over Barcelona at the 29th IOC Session on 26 April 1931. The 1936 Games marked the second and most recent time the International Olympic Committee gathered to vote in a city that was bidding to host those Games. Later rule modifications forbade cities hosting the bid vote from being awarded the games. To outdo the 1932 Los Angeles Games, Reich Führer Adolf Hitler had a new 100,000-seat track and field stadium built, as well as six gymnasiums and other smaller arenas. The Games were the first to be televised, with radio broadcasts reaching 41 countries.Rader, Benjamin G. "American Sports: From the Age of Folk Games to the Age of Televised Spo ...
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Jesse Owens
James Cleveland "Jesse" Owens (September 12, 1913March 31, 1980) was an American track and field athlete who won four gold medals at the 1936 Olympic Games. Owens specialized in the sprints and the long jump and was recognized in his lifetime as "perhaps the greatest and most famous athlete in track and field history". He set three world records and tied another, all in less than an hour, at the 1935 Big Ten track meet in Ann Arbor, Michigan—a feat that has never been equaled and has been called "the greatest 45 minutes ever in sport". He achieved international fame at the 1936 Summer Olympics in Berlin, Germany, by winning four gold medals: 100 meters, long jump, 200 meters, and 4 × 100-meter relay. He was the most successful athlete at the Games and, as a black American man, was credited with "single-handedly crushing Hitler's myth of Aryan supremacy". The Jesse Owens Award is USA Track and Field's highest accolade for the year's best track and field athlete. Owens w ...
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Track Spikes
Track spikes, or just spikes, are a type of footwear featuring protruding spikes on the soles used by athletes when racing on the track. Some spikes are designed for longer-term training on tracks, but generally the shoes are used for racing. The term "spikes" can also refer to track shoes featuring such protrusions, though these are technically called pins. Spikes are similar to studs, which are used for team sports, although generally smaller and with a sharp point. History Track spikes had become popular in England by the 1860s, but the concept of spikes in shoes to give running traction has been around much longer. As written in the 1852 publication of ''Calmet's Dictionary of the Holy Bible'' regarding military arms at the time of Paul the Apostle (c. 5 – c. 67): For pioneering the use of spikes, J.W. Foster and Sons's revolutionary running pumps appear in the book, ''Golden Kicks: The Shoes that changed Sport''. The company began distributing shoes across the United ...
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Rudolf Dassler
Rudolf "Rudi" Dassler (26 March 1898 – 27 October 1974) was a German cobbler, businessman, a member of the Nazi party and also the founder of the sportswear company Puma. He was the older brother of Adidas founder, Adolf "Adi" Dassler. The brothers were partners in a shoe company Adolf started, "Gebrüder Dassler Schuhfabrik" ( en, Dassler Brothers Shoe Factory). Rudolf joined in 1924. However, after a feud developed between them following World War II, the brothers went separate ways and started their respective companies in 1948. Initially calling the new company "Ruda" (an acronym for Rudolf Dassler), it was soon changed to its present name of Puma. Puma is the native Quechua word for cougar; from there, it went into German as well as other languages. Life After his return from World War I, Adolf Dassler, Rudolf's younger brother, started to produce sports shoes in his mother's kitchen. His father, Christoph, who worked in a shoe factory, and the brothers Zehlein, who pr ...
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FC Bayern Munich
Fußball-Club Bayern München e. V. (FCB, ), also known as FC Bayern (), Bayern Munich, or simply Bayern, is a German professional sports club based in Munich, Bavaria. It is best known for its professional men's football team, which plays in the Bundesliga, the top tier of the German football league system. Bayern is the most successful club in German football history, having won a record 32 national titles, including 10 consecutively since 2013, and 20 national cups, along with numerous European honours. FC Bayern Munich was founded in 1900 by 11 football players, led by Franz John. Although Bayern won its first national championship in 1932, the club was not selected for the Bundesliga at its inception in 1963. The club had its period of greatest success in the mid-1970s when, under the captaincy of Franz Beckenbauer, it won the European Cup three consecutive times (1974–1976). Overall, Bayern have won six European Cup/UEFA Champions League titles (a German reco ...
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Holding Company
A holding company is a company whose primary business is holding a controlling interest in the securities of other companies. A holding company usually does not produce goods or services itself. Its purpose is to own shares of other companies to form a corporate group. In some jurisdictions around the world, holding companies are called parent companies, which, besides holding stock in other companies, can conduct trade and other business activities themselves. Holding companies reduce risk for the shareholders, and can permit the ownership and control of a number of different companies. ''The New York Times'' also refers to the term as ''parent holding company.'' Holding companies are also created to hold assets such as intellectual property or trade secrets, that are protected from the operating company. That creates a smaller risk when it comes to Lawsuit, litigation. In the United States, 80% of stock, in voting and value, must be owned before tax consolidation benefits s ...
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Bloomberg L
Bloomberg may refer to: People * Daniel J. Bloomberg (1905–1984), audio engineer * Georgina Bloomberg (born 1983), professional equestrian * Michael Bloomberg (born 1942), American businessman and founder of Bloomberg L.P.; politician and mayor of New York City (2002–2013) * Ramon Bloomberg (born 1972), American artist and film director Other uses * Bloomberg L.P., financial news and media company founded by Michael Bloomberg ** Bloomberg News, a news agency ** ''Bloomberg Businessweek'', weekly business magazine and website ** ''Bloomberg Markets,'' a monthly financial magazine ** Bloomberg Radio, a business radio network ** Bloomberg Television, a business news channel ***Bloomberg TV Canada ***Bloomberg TV Philippines ***Bloomberg TV Malaysia ** Bloomberg Terminal, desktop terminal and software widely used in the financial industry ** Bloomberg Data, API product using sftp or web service protocols to retrieve market data ** Bloomberg Government, online news service c ...
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Nike, Inc
Nike, Inc. ( or ) is an American multinational corporation that is engaged in the design, development, manufacturing, and worldwide marketing and sales of footwear, apparel, equipment, accessories, and services. The company is headquartered near Beaverton, Oregon, in the Portland metropolitan area. It is the world's largest supplier of athletic shoes and apparel and a major manufacturer of sports equipment, with revenue in excess of US$37.4 billion in its fiscal year 2020 (ending May 31, 2020). As of 2020, it employed 76,700 people worldwide. In 2020, the brand alone was valued in excess of $32 billion, making it the most valuable brand among sports businesses. Previously, in 2017, the Nike brand was valued at $29.6 billion. Nike ranked 89th in the 2018 Fortune 500 list of the largest United States corporations by total revenue. The company was founded on January 25, 1964, as "Blue Ribbon Sports", by Bill Bowerman and Phil Knight, and officially became Nike, Inc. on May 30, 1 ...
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Europe
Europe is a large peninsula conventionally considered a continent in its own right because of its great physical size and the weight of its history and traditions. Europe is also considered a Continent#Subcontinents, subcontinent of Eurasia and it is located entirely in the Northern Hemisphere and mostly in the Eastern Hemisphere. Comprising the westernmost peninsulas of Eurasia, it shares the continental landmass of Afro-Eurasia with both Africa and Asia. It is bordered by the Arctic Ocean to the north, the Atlantic Ocean to the west, the Mediterranean Sea to the south and Asia to the east. Europe is commonly considered to be Boundaries between the continents of Earth#Asia and Europe, separated from Asia by the drainage divide, watershed of the Ural Mountains, the Ural (river), Ural River, the Caspian Sea, the Greater Caucasus, the Black Sea and the waterways of the Turkish Straits. "Europe" (pp. 68–69); "Asia" (pp. 90–91): "A commonly accepted division between Asia and E ...
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